Richie P Raju

Responsible for retail operation in Karnataka 5 COCO (company owned company operated) Stores and 21 franchisee owned store with a strong team of 6 FTEs (Full Time Employees) and over 35 associate employees.

• Responsibilities:
• Drive & facilitate best in class customer experience across formats through rigorous system & process compliance. Drive overall Zone retail strategy to drive profitability of the channel, both COCO and Franchisee owned.
• Deliver sales target for all products (voice-prepaid / Post-paid, data, VAS, handsets, merchandise etc.) by on-going monitoring and reviews through retail channel.
• Initiate retail expansion strategies to improve reach, coverage and expand geographical footprint.
• Develop strategies to improve customer walk-ins, conversion and customer satisfaction at retail outlets.
• Performance management of entire team both FTEs and associates and Identification of development areas and recommending various interventions.
• Self-motivated, with strong sense of personal responsibility.
• Cultivated interpersonal skills by building positive relationships with others.
• Worked effectively in fast-paced environments.
• Gained strong leadership skills by managing projects from start to finish.
• Worked well in team setting, providing support and guidance.
• Used critical thinking to break down problems, evaluate solutions and make decisions.
• Delivered services to customer locations within specific timeframes.
• Assisted with day-to-day operations, working efficiently and productively with all team members.
• Passionate about learning and committed to continual improvement.
• Worked flexible hours across night, weekend and holiday shifts

Skills: Customer Relationship Management (CRM) · Team Leadership · Process Improvement · Sales Operations · Business Strategy · Retail Operations · Store Management

Completely handling retail Management, B2B & B2C businesses.

• Focus on brand targets, Channel Management, Distributor’s payments, team managements, Consumer Loan Management.
• Implementation advertisements on social media.
• Self-motivated, with strong sense of personal responsibility.
• Worked effectively in fast-paced environments.
• Motivating team for higher sales, target achievements, customer follow ups.
• Exercised leadership capabilities by successfully motivating and inspiring others.
• Gained extensive knowledge in data entry, analysis and reporting.
• Records were kept up to mark, i.e., brand schemes, credit notes, addition schemes, extra margin on quarterly target achievements, sell out schemes, etc.
• When required, was handling Sales force CRMs of Bajaj FinServ, IDFC, TVS Credit, HDB Financial Services, HDFC CD Loan, DMI Finance, Protium Finance, Pine Labs, Innoviti Payments, Zest Money and Home Credit.
• Social Media activities towards Business development.
• Demonstrated leadership skills in managing projects from concept to completion.

• Established strong relationships with major accounts and key decision-makers to increase sales in designated territory.
• Responsible for Motorola and Xiaomi Smartphones Sales and distribution in Karnataka (Hassan, Chikmagalur and Kodagu Market).
• Accounts interface, Execution of Distributor and Retailer Schemes and Market Promotions.
• Business Projections, Planning of Monthly wise also Quarterly wise sales forecasting & Implementation of targets.
• Responsible for expanding market reach & penetration through creating of new dealers’ partners at strategic locations.
• Revenue target deliveries from assigned markets/domain.
• Sizing and identifying untapped potential market shares from existing markets.
• Implementation of marketing strategies for initiating long term contracts in competitive fragmented and price sensitive market.
• Internal & external customer alignments for smoother implementation, issues resolution & customer satisfaction part of service cases.
• Effective team Management for target deliveries. (ISD and TSM Productivity).
• Records were kept up to mark.
• 100% Reconciliation received.
• Maintain good relationship and build trust with Distributors, Retailers and Organized Trade.
• Training distributors Sales Team at ground level.
• Authorized for appointing new distributors and Retailers.
• Developed sales strategy based on research of consumer buying trends and market conditions.
• Worked diligently to resolve unique and recurring complaints, promoting loyalty, and enhancing operations.
• Helped team stay productive and focused on higher-value tasks to improve sales efficiency.

Managing the development of training curriculum; formulating and reviewing training outlines

• Preparing pre & post training evaluation tools and kits; identifying potential areas for grooming employees and mentoring them for developing appropriate modules.
• Developing Product materials, Such as Presentation (PPT.), Logbook, Personality, Development materials.
• Scheduling and assigning monthly plan for market Visit to Route Trainers.
• Working on New arrival Product scheme, Like Dealer and Distributor Margin, along with Sales team rewards for Area sales manager, Sales executives and Promoters.
• Preparing monthly ASM, SE, Promoters and Team Target for months.
• Analyzing changing business trends and assessing impact on key accounts.
• Overseeing interaction with clients for suggesting most viable product range and cultivating relations with them for securing repeat business.
• Managing channel partners, distributors / partners; pioneering the product sales & distribution program resulting in successful penetration into new markets and major accounts.
• Leading network of channel partners, sustaining strong relations and ensuring that partners position in company products.
• Looking onto Tertiary sales management – (ISD and TSM)

Managing the development of training curriculum; formulating and reviewing training outlines

• Preparing pre & post training evaluation tools and kits; identifying potential areas for grooming employees and mentoring them for developing appropriate modules.
• Developing Product materials, Such as Presentation (PPT.), Logbook, Personality, Development materials.
• Scheduling and assigning monthly plan for market Visit to Route Trainers.
• Working on New arrival Product scheme, Like Dealer and Distributor Margin, along with Sales team rewards for Area sales manager, Sales executives and Promoters.
• Preparing monthly ASM, SE, Promoters and Team Target for months.
• Analyzing changing business trends and assessing impact on key accounts.
• Overseeing interaction with clients for suggesting most viable product range and cultivating relations with them for securing repeat business.
• Managing channel partners, distributors / partners; pioneering the product sales & distribution program resulting in successful penetration into new markets and major accounts.
• Leading network of channel partners, sustaining strong relations and ensuring that partners position in company products.
• Looking onto Tertiary sales management – (ISD and TSM)

• Evaluated business and individual customer needs and financial situations to propose individualized policy recommendations.
• Developed marketing strategies to promote new insurance contracts or suggest additions and changes to existing policies.
• Carried out administrative tasks such as handling policy renewals, maintaining records and collecting insurance payments.
• • Jointly responsible with Branch Manager for achieving branch sales targets.
  • Identify opportunities to sell HDFC Life Insurance products and services.
  • Conduct local area marketing activities for branch.
  • Process sales transactions efficiently and accurately.
  • Take ownership of client complaints/issues, initiating action through relevant team/s
  • Develop relationship and rapport with branch High Value Clients and focus on increasing business from this
  set of customers. Focus on moving more customers to this bracket.
  • Maintain general knowledge of Bank’s common products and services.