Samiran Ghosh

• Managed annual sales AOP targets and P&L for all cluster sites.
• Oversaw daily business operations, including budgeting, staffing, scheduling, and inventory control.
• Directed P&L management for portfolio exceeding 8000 Cr.
• Supervised three Site Leads and operations across five projects.
• Led a team of over 25 Sales Managers in sourcing and closing.
• Managed an annual book size surpassing 750 crores.
• Executed distribution channel management strategies to enhance market reach.
• Conducted business development for new projects, market surveys, and feasibility studies.

• Managing yearly sales AOP targets and P&L of all sites in the cluster.
• Managed all aspects of daily business operations including budgeting, staffing, scheduling, inventory control, customer service and sales.
• Developed marketing strategies designed to increase brand awareness within target markets.
• Provided guidance and support to subordinate managers in order to foster an atmosphere of cooperation throughout the organization.
• Monitored financial performance and identified areas for improvement in cost savings and revenue generation.
• Managing the P&L of a 12,000 Cr+ portfolio (GPV).
• Handling three DGM's and operations of eight projects.
• Handling a team of 30 or more SMs. (Sourcing and Closing)
• Handling an annual book size of over 900 crore.
• Distribution Channel Management.
• Coordinated training activities for employees to ensure compliance with company policies and procedures.
• Prepared detailed reports for senior leadership outlining key performance metrics related to operational success.
• Supervised employees through planning, assignments, and direction.
• Created effective business plans to focus strategic decisions on long-term objectives.
• Cost and Forecasting
• BD of new projects, market survey, and project feasibility.
• Handled ROM, NRI, Cross, Referral, and Loyalty team.

KEY HIGHLIGHTS

• Sold off the “IVY Estate” township. Sold 1 million sq. ft. in 3 years. It's a 110-acre township.
• Sold off 'Mount Castle' at Wagholi. Sold 2.5 lacs sq. ft. in 3 quarters. It's a 3-acre project.
• Sold off the 'City Vista' commercial space (office, retail, and showrooms) in Kharadi. It's a 10-acre mixed-use project.
• Successful launch of 'Little Earth' at Kiwale. Generated a business of over 300 Cr at launch. It's a 25-acre mixed-use project.
• Launch sell-off of 1.5 Lac sq. ft. for the 'Equa' project at Baif Road. It's a 2.5-acre residential project.

• Responsible for achieving the yearly AOP target of the cluster.
• Responsible for the activation of Referral, Loyalty, NRI, and ROM verticals for existing projects of KPDL. Planning and curating strategies for new project launches.
• Managed a team of over 20 SM (sourcing and closing).
• Planning and execution of BTL activities for existing projects in association with the Marketing Team and Channel/Business Partners.
• Coached, mentored and trained team members in order to improve their job performance.
• Oversaw daily operations, maintaining efficiency and quality standards.
• Conducted performance reviews for team members.
• Ensured compliance with industry regulations and company policies.
• Provided leadership during times of organizational change or crisis situations.
• Assessed team member's skillsets and assigned tasks accordingly for optimal efficiency.
• Established and monitored KPIs to evaluate performance and identify areas for improvement.
• Enhanced team member performance through use of strategic and tactical approaches, motivational coaching and training.
• Quarterly and monthly budget reviews, formulating action plans, and forecasting the budget for the next quarter or month.
• Managed and executed BTL events, including property shows.

KEY HIGHLIGHTS

• Sold off 'Green Olive' at Hinjewadi Phase 1. It's a 5-acre project. Sold 250,000 sq. ft. in 1 year.
• Sold off 'Western Avenue' at Wakad. It's a 10-acre project. It's an ultra-luxury project, sold at 3.5 lac sq. ft in 3 new tower launches.
• Sold off the 'Carnation' commercial at Wakad.
• Sold off 'Three Jewels' at Katraj. It's a 25-acre project.
• Activated the ROM market for the primary 400+ acres project of "Life Republic" (Nagpur, Sangli, Satara, Ahmednagar, Nashik).
• Sold 70,000 sq. ft. in 15 days from the ROM market for LR.

• Executed daily operational planning for site, encompassing customer service, sales, and marketing strategies.
• Provided leadership in developing team goals and objectives for the site staff.
• Ensured compliance with local, state, and federal regulations.
• Created daily reports detailing progress of tasks and activities at the site.
• Managed daily site operations ensuring project milestones were met within designated timelines.
• Planned special events or programs for the benefit of employees, customers, or clients at the site location.
• Collaborated with other departments or divisions on related projects or initiatives as needed.
• Ensured consistent cash flow generation through effective CRM and collections management.
• Led a team of six sales professionals and two CRM managers to meet project goals.
• Communicated daily progress and incident reports to clients and corporate offices.
• Achieved annual operating plan target through strategic initiatives and performance tracking.
• Developed standard operating procedures for sales, customer engagement, and service delivery teams.
• Established processes for lead generation through digital and traditional marketing activities.

KEY HIGHLIGHTS

• Organized CP meeting with over 600 channel partners at The Westin Hotel, Pune, enhancing partner engagement.
• Generated revenue of 109 crore in 2.5 months during Atelier Greens pre-launch phase.

• Responsible for driving direct sales, referral sales, and collections from the team at 'Adani Shantigram.' A 620-acre flagship township project. Handle and support the team on deal closures, and also work closely with management to establish a baseline for revenue generation, collections, customer escalation matrix, SLA, and TAT.
• Ensure and achieve the sales target of the team.
• Handling sales of residential properties – luxury, mid-segment, and affordable.
• Implementation of referral sales strategies. For example, Circle of Joy – for employees and existing customers' loyalty program.
• Strategic implementation of an effective Collections module.
• Handle escalations and customer grievances.
• Identifying and developing sustainable relationships with key accounts at both the strategic and tactical levels.
• Corporate Tie-ups

KEY HIGHLIGHTS

• Managed to achieve a 90% – 95% target year over year.
• Was appointed as the SPOC for the successful launch and implementation of SFDC (Salesforce.com) for the Sales and Marketing team – Pan India.
• I was given the opportunity to prepare the SOP for the Marketing & Sales - CRM department for Adani Realty (Pan-India). Had successfully prepared and implemented in the organization.

• Generated revenue through corporate tie-ups and direct sales initiatives.
• Developed and implemented effective sales strategies to enhance market presence.
• Prepared MIS reports, sales productivity reports, and presentations for sales team.
• Executed successful corporate events, including a grand event for Pacifica Companies with YMCA GRAND HOUSIE.
• Managed CARNIVAL event for Baroda project – Casa Lakeside and Madrid County.
• Established partnerships with call centers for cold calling campaigns.
• Coordinated cooking show events with Marriott Hotel to generate referral leads.
• Secured corporate tie-up with Dun & Bradstreet for lead generation through database analysis.

• Maximized direct sales for BOSE retail products using advanced sales techniques and customer service.
• Conducted high-quality demonstrations of BOSE systems during theater shows.
• Worked across Delhi, Mumbai, Baroda, and Ahmedabad to enhance brand presence.
• Leveraged in-depth product knowledge to optimize customer engagement and satisfaction.

• Managed online sales of phones and plans for Vodafone UK clients.
• Promoted to Floor Walker/Team Leader, overseeing a team of 30 members.
• Elevated to Trainer for Vodafone UK Transition process, focusing on Billing and Charging in Pune.
• Developed training programs and procedures for over 250 employees in Pune.
• Conducted training sessions on AMDOCS, ERP systems, and soft skills development.