Summary
Overview
Work History
Education
Skills
Brands Portfolio
Tools Expertise
Languages
Timeline
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Sandip Pal

New Delhi

Summary

Experienced ORM expert with 8+ years in advertising and digital agencies. Collaborated with 30+ brands, utilizing real-time analysis and reporting for effective brand management. Led a team of 10-15 people, ensuring optimal results.

Overview

8
8
years of professional experience

Work History

Group Head - Online Reputation Management

QX Lab AI
Dubai
05.2024 - Current
  • Managed brand listening and CRM operations for QX Lab AI, Hanooman, and Ask QX products.
  • Compiled routine data analysis for monitoring consumer sentiment, service delivery performance and overall progress.
  • Conducted in-depth analysis and competitive research for the MENA market. Facilitated onboarding of new tools and coordinated with agencies.

Senior Manager

Repindia
New Delhi
01.2018 - 04.2024
  • Managed brand reputation on social media, forums, and review sites.
  • Executed crisis response strategies during online security breaches, reducing negative impact on the brand image.
  • Managed a team of 12-15 individuals, worked closely with over 30 different brands to optimize social media strategies through staying up-to-date on the latest trends.
  • Organized monthly client calls for performance reviews and strategic planning advice. Developed and supervised the creation of pitch and real-time ad-hoc reports to ensure quality control.
  • Managed vendor and influencer campaigns, ensuring cost efficiency and timely deliverables. Conducted competitive analysis for strategic planning.

Business Development & Sales

oneXtel Media, Ahuja Residency, Jubilant FoodWorks Ltd.
Delhi NCR
01.2017 - 01.2018
  • Developed new business opportunities and enhanced revenue generation.

Education

MBA - Marketing

AGU - SHIMLA UNIVERSITY
Shimla
01-2018

Bachelor of Science - Hospitality & Hotel Administration

IHM SHIMLA
Shimla
01-2016

Skills

  • Brand Online Reputation
  • Social Media Analysis
  • Sentiment Analysis
  • CRM & Listening Tools
  • Crisis Monitoring and Management

Brands Portfolio

  • Adani Group (All Businesses), DLF Limited, Bajaj Finserv, Fabindia
  • Ask QX, Hanooman
  • Tata Trust, CESC Limited, Pacific Mall

Tools Expertise

  • Brandwatch
  • Meltwater
  • Konnect Insights
  • Muckrack
  • Locobuzz
  • Mediatoolkit

Languages

Hindi
First Language
English
Proficient (C2)
C2

Timeline

Group Head - Online Reputation Management

QX Lab AI
05.2024 - Current

Senior Manager

Repindia
01.2018 - 04.2024

Business Development & Sales

oneXtel Media, Ahuja Residency, Jubilant FoodWorks Ltd.
01.2017 - 01.2018

MBA - Marketing

AGU - SHIMLA UNIVERSITY

Bachelor of Science - Hospitality & Hotel Administration

IHM SHIMLA
Sandip Pal