Sanjay Kumar

Established a success model to target APAC (mainly the Indian market) by building a team, processes, sales & marketing strategy for all three business lines (product, consulting, staff augmentation).

• Acquired more than 20 big enterprise customers (and a total revenue of over 15 Cr from company's non-focused Indian market.
• Built a team of 5 sales rock stars and designed a complete process from lead generation to cross-sales and after-sales service.
• Helped company understand Indian market with improved insights and build an exclusive growth plan for Indian market.

Designed a growth strategy for the existing product catalog, helping the organization to scale up in order to gain market share.

• Defined and built standard processes for smooth and effective operation.
• Designed effective scalable success model with effective training module.
• Building team of highly skilled salespeople in order to achieve high growth.

Scaled one of the best cloud-based call management systems (MyOperator) in the enterprise & mid-level market, and with a high Y0Y growth rate acquired more than 16 thousand satisfied customers globally.

• Defined, designed & oversaw all aspects of B2B sales & business development. Led a team of senior managers and various managers with over 60+ team members in total, monitoring key performance indicators, recruiting and training salespeople.
• Expanded the product catalog by introducing new products as well as customized features into the enterprise segment. Successfully acquired 300+ high-worth enterprise users with a very high MRR.
• Established international processes and acquired 1000+ international users.

Designed initial B2B sales & marketing strategies to target mid-level & enterprise markets successfully. Designed and executed lead generation and sales processes from scratch.

• Acquired over 1000 mid-level companies for the flagship product of the company with a high growth rate YOY.
• Acquired & nurtured many high-worth enterprise customers and increased the total monthly usage by more than 10 times.
• Established a sales process, defined various SOPs, defined standard sales pitch, sales pipeline, forecasting, the performance review process, target setting plan, and designed incentive plan to drive sales of key products.
• Build a team of more than 20 highly skilled salespeople, who set a culture of high performance and helped in the growth of the organization.

Joined as the first salesperson of the organization, designed initial B2B SaaS sales strategy, and successfully onboarded many e-commerce companies for the product CODAC. Worked on the formulation of a new product idea and its GTM strategy, and successfully launched the flagship product (MyOperator) of the organization.

• Introduced an automated calling solution to the e-commerce companies and onboarded companies like Lenskart, Snapdeal, Zivame, Shopninteen.
• Worked on new product ideas and successfully launched products like Missed-dial, SMS & IVR.

Designed and implemented business and growth strategy to increase and improve cost & efficiency. Worked in all domains and implemented new ideas successfully in sales, partnership, promotions, and purchase.

• Established and maintained relationships and goodwill with key suppliers and partners.
• Implemented a highly incentivized scheme for key partners to achieve high turnover.