Sanklp Mishra
Gurugram
Summary
Results-driven professional with PGDM in marketing and 13 years in sales, marketing, and business analysis. Specialises in channel and key account management, strategic planning, and driving revenue growth. Experienced in market identification, lead generation, and client retention. Recognised for consistently achieving sales targets and successfully launching profitable product markets.
Overview
4
4
Languages
13
13
years of professional experience
Work History
Sr Area Sales Manager
Unicharm India Pvt Ltd
Uttarakhand
05.2025 - Current
- Led team of 40 members, including 7 direct reports, to achieve sales targets.
- Managed operations generating annual turnover of 95 cr, ensuring alignment with business goals.
- Achieved consistent monthly sales of 30,000 cases, contributing to overall revenue growth.
- Achieved a notable year-to-date growth of 10%.
- Successfully launched 100% NPD (RS, 80, 160, 299)Sofy ON and Sofy AB.
- Managed brand portfolios including Mamy Poko Pants, Sofy, Lifree, and Wipes.
- Managed relationships with 1CFAs and 21 distributors & 4 SS.
- Executed both primary and secondary sales activities.
- Overseeing the implementation of secondary schemes in the market.
- Coordinated distribution across 13 districts and 120 rural towns.
- Promoted front-line employees to Sales Officer positions and elevated Sales Officers to Senior Sales Officers.
Area Sales Manager
PepsiCo India
Delhi NCR
04.2024 - 05.2025
- Managed operations with annual turnover of 100 Crores, driving revenue growth.
- Achieved a notable year-to-date growth of 29%.
- Led team of 50 members, including 10 direct reports, to achieve sales objectives.
- Oversaw brands including Tropicana, Gatorade, Pepsi, and others, ensuring market presence.
- Successfully introduced a 20 Rupees Pepsi variant with 90% distribution.
- Maintained consistent monthly sales of 10,000 cases.
- Executed primary sales activities in various markets.
- Managed relationships with 2 CFAs and 5 distributors.
- Oversaw implementation of secondary market schemes to enhance visibility.
- Promoted front-line employees to Sales Officer positions and elevated Sales Officers to Senior Sales Officers.
Field Manager
Johnson & Johnson INDIA Pvt Ltd
Delhi NCR
11.2016 - 04.2024
- Managed annual business of 36 Crores, overseeing 7 distributors, 27 sub-distributors, and a team of 29 off-role members, 2 team leaders, 2 RSRs, and 3 pilot sales.
- Drove H1 2023 territory growth by 12%.
- Re-aligned ways of working to adapt to agile, best-in-class execution & growth agenda, resulting in the second fastest growing territory in the region.
- Achieved a 93% audit score for Q3 & Q4 2023 through BEST IN CLASS in-store execution.
- Regained category shelf space by launching big packs Secure XL through targeted initiatives.
- Influenced key channel partners, achieving an 87% program hit rate across channels in Q4.
- Special recognition received from the Managing Director for visibility campaigns, awarded twice in 2020 and 2021.
Territory Sales In-Charge
TATA CHEMICALS LTD
Bangalore
08.2015 - 11.2016
- Identified regional sales opportunities and developed targeted action plans to maximise potential.
- Managed 2 distributors and led a team of 10 salesmen to enhance regional sales performance.
- Set monthly, quarterly, and yearly targets for each distributor.
- Monitored and reported on redistribution value and volume targets to ensure alignment with sales objectives.
- Oversaw training sessions for secondary sales force.
- Provided accurate and timely market intelligence reports.
Sales Officer
NESTLE INDIA Ltd.
Hyderabad
05.2013 - 08.2015
- Managed sales, marketing, and distribution operations, ensuring effective territory coverage.
- Led the team, set sales targets, and monitored performance.
- Planned and achieved quarterly and annual sales figures.
- Handled annual business of ~24 Crores with 3 distributors and a team of 15.
- Developed and implemented sales and marketing policies, enhancing market share.
- Facilitated sales and marketing initiatives, contributing to regional business growth.
- Managed channel identification, client management, and dealer management.
- Developed loyalty programs to increase secondary channel reach.
- Monitored and evaluated regional advertising and sales promotions.
Education
PGDM - Marketing
ICBM-School of Business Excellence
Hyderabad01-2013
B.Sc - PCM
SBSMV
Orai, Bundelkhand01-2011
XII - Intermediate
JS Inter College
Uttar Pradesh01-2008
Skills
- Territory management expertise
- Distributor management
- Sales forecasting
- Business development
- Marketing strategy
- Data analysis
- Project management
- Excel expertise
- Microsoft Office proficiency
- Negotiation skills
- Quick learning ability
- High adaptability
- Workshop participation
- Relationship management skills
Accomplishments
- Gain 14.5% Market Share In Mamy Poko Pants Took From 34.5% and 49.5%
- Minimize Manpower Cost From 2.3% to 1.8% effective utilization Manpower.
- Gain Sofy Market Share From 10% to 13% where Unicharm had 10% overall.
- Gain Share New Product Sofy Over Night Cross Stayfree Night In UK Area had 2% share in 3 Months since launch.
- No.1 position in Stayfree Contest in Q4-2017.
- Achieved 100% value and distribution for all launches in 2017.
- Received Letter of Appreciation for Maggi Display in Q1 2015.
- Exceeded FY’14 sales target by 5% and Q2’15 target by 10%.
- Recognized as Best Maggi Display at Pan India Level three times.
- Part of the winning team in Go For Gold sunrise contest.
- 1st winner in Maggi contest.
Languages
English
Hindi
Telugu
Kannada
Custom
I solemnly declare that all the above information is correct to the best of my knowledge & belief.
Personal Information
Father's Name: Mr. Rakesh Mishra
Timeline
Sr Area Sales Manager
Unicharm India Pvt Ltd
05.2025 - Current
Area Sales Manager
PepsiCo India
04.2024 - 05.2025
Field Manager
Johnson & Johnson INDIA Pvt Ltd
11.2016 - 04.2024
Territory Sales In-Charge
TATA CHEMICALS LTD
08.2015 - 11.2016
Sales Officer
NESTLE INDIA Ltd.
05.2013 - 08.2015
PGDM - Marketing
ICBM-School of Business Excellence
B.Sc - PCM
SBSMV
XII - Intermediate
JS Inter College