A highly task-oriented manager with 27 years of experience in FMCG Sales and Distribution, in an intensely competitive environment.
Overview
27
27
years of professional experience
1
1
Certification
Work History
GM- Sales
HYGIENIC RESEARCH INSTITUTE
01.2017 - Current
Company Overview: Streax & Vasmol hair color
Working as GM- Sales (2020 onwards) for North India and (Nepal - 2021-2023)
Joined as DGM- North Zone in 2017
Managing Business with a team of 3 RSM’s and 7 ASM’s
Responsible for coordination with Trade marketing, marketing and commercial departments by taking initiatives for business growth in my territory, along with primary business planning and execution
Execution of DMS, SFA and RTM in the territory
Streax & Vasmol hair color
Zonal Sales Manager- North
MCNROE CONSUMER PRODUCTS
06.2015 - 12.2016
Working as Zonal Sales Manager- North, with a team of 01 RSM, 10 ASMs, 01 TME, 01 Sales co-ordinator
Responsibilities include Zonal-Office Management, co-ordination with the Commercial and Logistic team and Trade marketing team for activities in the territory
Sales Management with a network of 239 urban stockists and 36 Super-stockists and 846 sub stockists in the rural market
Assistant General Manager
BAJAJ CORP LIMITED
03.2013 - 05.2015
Joined as Regional Sales Manager (Mar 2011-March 2013)
Responsible for Sales and Distribution network – Urban and Rural with 18 Super-stockists and 540 sub stockists in the region
Initiated the van market working project to cover interior rural areas in Rajasthan with an exclusive rural team
Awarded the best RSM in 2012-13
Sr. ASM
CAVINKARE PRIVATE LIMITED
02.2008 - 03.2011
Handling West UP & UK, with a distribution network of 09 Super-stockists (321 Sub stockists) and 72 direct stockists
Responsible for Sales target planning and achievements, Sales Promotional and trade marketing activities and adherence to Financial Discipline norms
Implemented DMS in Super stockist network of WUP
ASM
DUMEX INDIA LIMITED
04.2005 - 01.2008
ASM in Rajasthan / East UP
Initiated and implemented Sales and Distribution operations (CFA and stockists network) and recruitment and training of Field force for Rajasthan
ASM
BALSARA HOME PRODUCTS LIMITED
07.2003 - 03.2005
Joined as ASM for South Andhra Pradesh and Rajasthan
Main responsibilities were Planning and achievement of yearly sales targets and activating BTL activities
Managed a sales team of 02 ASMs and 12 Territory Supervisors
Awarded best ASM in 2004 and promoted as Branch Sales Manager handling East and Central UP
Area Field Manager
PARLE PRODUCTS PVT LIMITED
Hubli
07.2000 - 07.2003
Managed a team of 08 sales officers, and network of 71 Distributors
Main responsibilities were monitoring of CFA activities, Cost control, Recruitment and training of field force
Projects handled: 1- Rural Penetration - population wise villages/van coverage, 2- Dream Plan – EPS/PS – Retailers relationship program
Management Trainee
Uncle Chipps Company Limited
Bangalore
10.1997 - 06.1998
Started my career with Uncle Chipps Company Limited, as Management Trainee, based at Bangalore
Oct 1998 to June 2000 – ASE for MT/SS Network in North Karnataka
Education
MBA - Marketing
FOMS, College of Materials Management
Jabalpur
09-1997
B Com -
G S College of Commerce
Jabalpur
06-1995
M. Com -
G S College of Commerce
Jabalpur
06-1995
Skills
Business development
AOP analysis & Planning
Human resources- Recruitment/Training
Trade Marketing
Team Management
Certification
MDP, IIM-Lucknow, Understanding Self-Analysis for Managerial Performance
Dale Carnegie Certification, Excellence in Endeavours
Languages
Hindi
English
Punjabi
Personal Information
Date of Birth: 02/08/73
Marital Status: Married
Timeline
GM- Sales
HYGIENIC RESEARCH INSTITUTE
01.2017 - Current
Zonal Sales Manager- North
MCNROE CONSUMER PRODUCTS
06.2015 - 12.2016
Assistant General Manager
BAJAJ CORP LIMITED
03.2013 - 05.2015
Sr. ASM
CAVINKARE PRIVATE LIMITED
02.2008 - 03.2011
ASM
DUMEX INDIA LIMITED
04.2005 - 01.2008
ASM
BALSARA HOME PRODUCTS LIMITED
07.2003 - 03.2005
Area Field Manager
PARLE PRODUCTS PVT LIMITED
07.2000 - 07.2003
Management Trainee
Uncle Chipps Company Limited
10.1997 - 06.1998
MDP, IIM-Lucknow, Understanding Self-Analysis for Managerial Performance
Dale Carnegie Certification, Excellence in Endeavours
MBA - Marketing
FOMS, College of Materials Management
B Com -
G S College of Commerce
M. Com -
G S College of Commerce
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