Savan Mehta
Mumbai
Summary
Strategic and performance-driven Pharmaceutical Marketing professional with 10+ years of experience across Marketing, Sales, and Business Strategy in Cardio and Diabeto segments. Proven expertise in new product launches, brand building, portfolio strategy, and market expansion, with a strong track record of driving sustainable business growth through insight-led planning and strong execution.
Overview
11
11
years of professional experience
5
5
years of post-secondary education
1
1
Certification
Work History
Group Product Manager
Lupin Ltd
Mumbai
01.2025 - Current
- Curently handling 150Cr+ Brand Clopitab.
- Defined brand vision and strategic roadmap, strengthening prescriber engagement of Clopitab.
- Identified new growth lever for future growth.
- Brought consistent growth for Clopitab Group over last 3 years with innovative campaigns.
- Had launched new SKU Clopitab CV Gold 40 and Clopitab CV 40.
- Ensured execution of brand campaigns through out year.
Sr. Product Manager
Lupin Ltd
12.2021 - Current
- Associated with cardio & diabeto division targeting Heart Failure, Anti-Hypertensive, Anti-Diabetic & Anti-thrombotic Portfolio.
- Responsible for launching & strategic brand building of Anti-Diabetic category.
- Responsible for making newly launched Anti-thrombotic brand among top 2 brands.
- Device the long term strategies for the portfolio based on the insights.
- Work with cross functional team like medical, training, compliance, legal, supply chain etc in the best possible way.
- Liason with external agencies in designing & developing campaigns.
- Training of newly joined employees.
- Achieved No.1 rank of Anti-thrombotic brand unit wise amongst new launches.
- Progressive gain in % MS & % Rx of newly launched Anti-Diabetic brand.
Sr. Product Manager
Cadila Pharmaceutical Ltd
02.2021 - 12.2021
- Associated with cardio & diabeto division targeting Anti-Hypertensive, Lipid lowering & Antithrombotic Portfolio.
- Responsible for launching & strategic brand building of Anti-thrombotic category.
- Responsible for designing tactical program & positive performance through engagement for Non performing brand.
- Responsible for managing leading brand of division.
- Analyzed market trends to address business opportunities & issues.
- Effective monitoring of tactical plans.
- Successful Execution of 14 Ad Board, 54 RTM & 32 Cath Lab Meeting to build brand at Cardiologists.
- Achieved 100% performance of Newly launched brand.
- Brought Positive trend & Incremental sale movement through motivating field force & engagement at Cardiologists in Non performing brand.
Product Manager
Zydus Healthcare Ltd.
03.2018 - 01.2021
- Associated with cardio & diabeto Division targeting Anti-Hypertensive, Lipid lowering & Antithrombotic Portfolio.
- Responsible for strategic brand building of Anti-thrombotic brands & Antihypertensive brand during entire tenure.
- Managed leading brands of division.
- Effectively managed portfolio of 60 Cr.
- Launched & managed 3 brands in Anti-thrombotic category.
- Analyzed market trends to address business opportunities & issues.
- Developing core brand strategy & strategic imperatives.
- Antithrombotic brand regained No.1 Rank with strategy & through tactical plans.
- Achieved Internal Growth of 17% of Anti-Hypertensive brand.
- Established the New concept of Dual Pathway Inhibition through Webinars & RTMs.
- New Anti-thrombotic brand - No. 1 brand amongst recently launched brand in Tamil Nadu state.
Dy. Manager - Strategic Marketing Cell
Zydus Healthcare Ltd.
Ahmedabad
07.2017 - 03.2018
- To work as an integral member in cross functional team for key strategic projects of organization, as per management guidance.
- Business development / opportunities identification and creating discussion threads with marketing teams.
- Fitment analysis of the possible inorganic acquisitions / due diligence support wherever required.
- Project Insulin: Identifed potential new product launches for Insulin market, projected market forecast based on patient progression.
- Project Curofy: Actively coordinated and collaborated with functional stakeholders and external parties for digital doctor engagement activities, assisted in providing & understanding campaign analytics.
- Geographical potential mapping for Ziva division.
Sales Executive
Roche Diabetes Care India
07.2015 - 06.2017
Management Internship
Alembic Pharmaceuticals
02.2015 - 06.2015
Education
MBA - Marketing
Narsee Monjee Institute of Management Studies
Mumbai 07.2012 - 07.2015
B.Pharm -
Pune University
Pune 08.2007 - 01/2011
XII -
Gujarat State Education Board
Ahmedabad 06.2006 - 06.2007
X -
Gujarat State Education Board
Veraval 06.2004 - 05.2005
Skills
- Brand strategy
- Market penetration
- Growth strategies
- New product launch
- Analytical skills
- Cross-functional collaboration
- Campaign execution
- Market analysis
- Tactical planning
- Training and development
- Brand positioning
Certification
- Attended Innovara brand plan workshop on Advance Tactical Planning.
Extracurricular Activities
Secured 1st position in chess competition held by SPP-SPTM in 2015. Awarded 2nd prize for Brainwave event at Isthmus held by SPP-SPTM in 2013. Participated in 'POLIO MUHIM' at Pimpri 2011. 1st prize in Cricket in annual sports event held by SPP-SPTM in 2013 & 2014.
Languages
English
Proficient
C2
Gujarati
Proficient
C2
Hindi
Proficient
C2
Timeline
Group Product Manager
Lupin Ltd
01.2025 - Current
Sr. Product Manager
Lupin Ltd
12.2021 - Current
Sr. Product Manager
Cadila Pharmaceutical Ltd
02.2021 - 12.2021
Product Manager
Zydus Healthcare Ltd.
03.2018 - 01.2021
Dy. Manager - Strategic Marketing Cell
Zydus Healthcare Ltd.
07.2017 - 03.2018
Sales Executive
Roche Diabetes Care India
07.2015 - 06.2017
Management Internship
Alembic Pharmaceuticals
02.2015 - 06.2015
MBA - Marketing
Narsee Monjee Institute of Management Studies
07.2012 - 07.2015
B.Pharm -
Pune University
08.2007 - 01/2011
XII -
Gujarat State Education Board
06.2006 - 06.2007
X -
Gujarat State Education Board
06.2004 - 05.2005