SHITANSHU SRIVASTAVA
Lucknow
Summary
Results-driven sales and operational management professional with extensive experience in key account management, audit, compliance, team leadership, and channel sales across the fintech, FMCG, financial, and petroleum sectors. Proven track record of exceeding sales targets, driving merchant acquisition, and leading high-performing teams across regional markets.
Overview
1
1
Language
13
13
years of professional experience
Work History
Marketing Auditor
SLMG Beverage (Coca-Cola)
03.2024 - 08.2025
- Executed operational and marketing audits at retail outlets to verify brand compliance and enhance visibility.
- Audited beverage inventory records for Coca-Cola distribution operations and warehouse controls.
- Reviewed delivery invoices, route paperwork, and proof-of-delivery documents for accuracy.
- Verified cash settlements and remittance records across SLMG Beverage sales routes.
Key Account Manager
Aditya Birla Finance
12.2023 - 02.2024
- Audited dealer networks to enhance product availability and strengthen brand visibility.
- Oversaw key regional markets including Lucknow, Barabanki, Hardoi, Sitapur, Lakhimpur, Pratapgarh, and Sultanpur.
- Engaged with merchants through 15+ daily visits, fostering relationships and addressing product needs.
- Managed key regional markets, driving sales growth and ensuring alignment with company objectives.
- Achievement: Consistently met and exceeded quarterly sales and audit metrics.
Assistant Manager (HP Pay & Apollo Division)
Payback
09.2021 - 11.2023
- Mapped outlets for partner networks (Hindustan Petroleum retail outlets and Apollo Pharmacy stores) to enhance distribution efficiency.
- Oversaw customer onboarding initiatives and ensured sales targets were met for fuel pumps, improving customer engagement.
- Expanded territorial coverage to include Lucknow, Barabanki, Lakhimpur, Hardoi, Sitapur, and Sultanpur, increasing market presence.
Assistant Manager
Dial 112
06.2020 - 09.2021
- Managed daily operational tasks and supported regional delivery metrics.
Relationship Associate (Banca Channel)
Max Bupa Health Insurance
02.2018 - 04.2020
- Managed bancassurance partnerships across Bank of Baroda, Vijaya Bank, Dena Bank, and IDBI Bank branches.
- Built and maintained strong relationships with Branch Managers, Field Officers, and regional staff across Gorakhpur, Basti, Deoria, Ballia, Siddharthnagar, and Ambedkar Nagar.
- Promoted health, personal accident, and retail insurance products integrated with bank product offerings.
Field Sales Executive (FSE Mid)
Paytm
08.2016 - 01.2018
- Managed merchant KYC compliance and expanded retail merchant onboarding across assigned territories.
Compliance Officer / Team Leader
Vodafone M-Pesa
08.2015 - 08.2016
- Audited agent outlets for infrastructure standards, transaction details, and regulatory compliance.
- Led and mentored a team of 15 Customer Service Executives (CSEs) to drive product sales and monthly revenue goals.
- Onboarded a minimum of 3 new exclusive distributors each month.
- Achievement: Promoted from Compliance Officer to Team Leader based on operational performance.
Area Sales Manager
Cure Lubricant
12.2012 - 02.2015
- Led sales and channel distribution for petroleum products, overseeing market research and supply chain flow.
- Managed a team of 28 Sales Executives and 4 Sales Managers across the region.
- Achievement: Promoted from Sales Manager to Area Sales Manager due to consistent target achievement.
Education
Bachelor of Business Administration (BBA) - HR & Marketing
Dr. Ram Manohar Lohia Avadh University
Senior Secondary (12th CBSE) -
Secondary (10th CBSE) -
Master of Business Administration (MBA) - Finance & Marketing
Babu Banarasi Das University
Skills
- Competencies: Account Management, Team Leadership, Channel Sales, Merchant Acquisition, Regional Market Expansion
- Technical Skills: Basic Computer Applications, Digital Payment Portals & Mobile Banking Applications
Personal Information
Date of Birth: 1989-07-03
SKILLS & KEY COMPETENCIES
Date of Birth: 1989-07-03
DECLARATION
Date of Birth: 1989-07-03
PERSONAL DETAILS
Date of Birth: 1989-07-03
Timeline
Marketing Auditor
SLMG Beverage (Coca-Cola)
03.2024 - 08.2025
Key Account Manager
Aditya Birla Finance
12.2023 - 02.2024
Assistant Manager (HP Pay & Apollo Division)
Payback
09.2021 - 11.2023
Assistant Manager
Dial 112
06.2020 - 09.2021
Relationship Associate (Banca Channel)
Max Bupa Health Insurance
02.2018 - 04.2020
Field Sales Executive (FSE Mid)
Paytm
08.2016 - 01.2018
Compliance Officer / Team Leader
Vodafone M-Pesa
08.2015 - 08.2016
Area Sales Manager
Cure Lubricant
12.2012 - 02.2015
Bachelor of Business Administration (BBA) - HR & Marketing
Dr. Ram Manohar Lohia Avadh University
Senior Secondary (12th CBSE) -
Secondary (10th CBSE) -
Master of Business Administration (MBA) - Finance & Marketing
Babu Banarasi Das University