Summary
Overview
Work History
Education
Skills
Accomplishments
Certification
Timeline
Generic

Shivam Tandon

Dehradun

Summary

SEO Specialist with in-depth knowledge of SEO strategies, multiple analytic and tracking tools and Data Studio report generation. Guides SEO strategy for medium-sized businesses and executes SEO-driven lead generation campaigns for large clients.

Overview

6
6
years of professional experience
1
1
Certification

Work History

SEO Specialist

The Spanish Group LLC
California
03.2023 - Current
  • Executed SEO functions such as keyword research, data collection, link optimization and site auditing.
  • Performed link building activities such as directory submission, article writing and submission, blog commenting and social bookmarking.
  • Managed tracking and reporting of search-related activities to provide analyses to marketing executives.
  • Analyzed backlink profiles using Ahrefs or other backlink analysis tools.
  • Provided optimization of web page titles, URLs, structured data, SEO copy editing and sitemaps.
  • Created reports on website performance metrics such as organic traffic growth and conversion rate trends.
  • Optimized text, graphics or multimedia assets for SEO or display and usability on internet-connected devices.
  • Developed SEO strategy, defined goals and prioritized tests and projects.

SEO Specialist

Infoneo Technologies Pvt Ltd
Noida
11.2022 - 03.2023
  • Researched and analyzed competitor website and advertising links to gain insight into new strategies
  • Incorporated XML sitemaps, robots.txt files and 301 redirects to facilitate search engine spidering, crawling and indexing
  • Performed ongoing keyword discovery, expansion and optimization to increase organic search footprint and drive relevant site traffic.
  • In-depth knowledge of on-site SEO & technical implementation.
  • Developing link building strategies and get them executed by the team with quality control.
  • Consulting the development team to ensure SEO best practices are rightly implemented.

SEO Team Leader

Qurizon Technologies Pvt Ltd
Dehradun
04.2019 - 10.2022
  • Handling on page & off page seo for all the company projects
  • Managing a team of 10 SEO employees including content writers
  • Looking after the performance and growth of the SEO team
  • Developing and Implementing Link Building Campaigns
  • Assigning & guiding off page tasks to the team
  • Hiring Associate & Interns as per requirement
  • Recommend changes to website architecture, content and linking to improve SEO positions for target keywords
  • Research and implement search engine optimization recommendations
  • Creating dynamic SEO strategies to exceed market competitors and meet client needs
  • Monitoring websites and keeping a check on the rankings & performance of the team
  • Researching Keywords in coordination with client business objectives
  • Creating and Maintaining Daily Performances reports of the team
  • Working with Paid Tools Like Ahrefs, Moz, Screaming Frog & SEMrush.2018-07- 2019

Digital Marketing Executive

Meri Padhai, RC Info Tech
New Delhi
07.2018 - 12.2018
  • Handled On Page SEO, Off Page SEO
  • CMS Management (Meri Padhai)
  • Social Media Optimization (Facebook, Instagram, Twitter)
  • Competitors Research
  • Keyword Research For Meripadhai

Digital Marketing Executive

Universal Web Solutions
Dehradun
12.2017 - 05.2018
  • Handled Off Page SEO & Blog Posting on Wordpress Panel
  • Creating Logo for Clients by using Canva
  • Social Media Optimization (Facebook, Instagram, Twitter)
  • Competitors Keyword Research.

Education

MBA - Marketing

Lovely Professional University
Distance
07.2022

BBA - Marketing

Uttaranchal University
Dehradun
05.2017

NIOS
Dehradun

Skills

  • On-Page & Off Page Optimization
  • Site Auditing
  • Keyword Optimization
  • Competitor Analysis
  • Link Building
  • Google Search Console
  • Ahrefs, Moz & SemRush (Paid Tool)
  • Social Media Optimization

Accomplishments

    I have done more than 35 Projects on Local, Domestic & International

    Categories of the Projects :- Technical, Software, Educational, Online

    Game, Training Center, Online Tutorial Site. Some of the Projects are:-

  • Https://www.coderepublics.com/
  • Https://www.meripadhai.com/
  • https://vrcombatives.in/
  • Https://educationmasters.in/

Certification

  • Advanced Google Analytics
  • Certified Digital Marketer by Digiperform
  • SEMrush SEO Toolkit
  • SEO Certified by Hubspot Academy
  • Google Tag Manager Fundamentals

Timeline

SEO Specialist

The Spanish Group LLC
03.2023 - Current

SEO Specialist

Infoneo Technologies Pvt Ltd
11.2022 - 03.2023

SEO Team Leader

Qurizon Technologies Pvt Ltd
04.2019 - 10.2022

Digital Marketing Executive

Meri Padhai, RC Info Tech
07.2018 - 12.2018

Digital Marketing Executive

Universal Web Solutions
12.2017 - 05.2018

MBA - Marketing

Lovely Professional University

BBA - Marketing

Uttaranchal University

NIOS
  • Advanced Google Analytics
  • Certified Digital Marketer by Digiperform
  • SEMrush SEO Toolkit
  • SEO Certified by Hubspot Academy
  • Google Tag Manager Fundamentals
Shivam Tandon