Summary
Overview
Work History
Education
Skills
Accomplishments
Certification
Websites
Timeline
Generic

Shubhi Umrao

Gurgaon

Summary

Growth marketer with 5+ years of experience in performance and digital marketing. Expertise in managing paid campaigns on Google and Meta platforms, optimizing landing pages, and enhancing conversion rates. Committed to delivering high-quality results that exceed expectations. Focused on building a successful long-term career in digital marketing.

Overview

6
6
years of professional experience
1
1
Certification

Work History

Assistant Manager - Growth Marketing

Collegedekho
Gurgaon
04.2022 - Current
  • Plan, create, and optimize Google Ads campaigns (Search, Display, Performance Max) to generate high-quality leads.
  • Manage the end-to-end process of landing page creation and testing, improving user experience and conversion rates.
  • Continuously monitor ad performance and perform conversion rate optimization (CRO).
  • Conduct A/B testing, improve lead quality, and meet campaign performance goals efficiently.
  • Collaborate with design, tech, and sales teams to ensure campaign alignment and ROI delivery.
  • Worked with cross-functional teams to achieve goals.

Senior Operation Executive

Collegedunia
Gurgaon
10.2019 - 03.2022
  • Led operations for the entire East Zone, overseeing all associated college accounts and managing a team of three junior executives to ensure timely campaign deliveries and achievement of seasonal targets.
  • Handled multiple college accounts and managed their end-to-end campaign deliveries.
  • Planned and executed high-impact brand campaigns focused on lead generation and awareness.
  • Ensured delivery of high-quality leads while meeting client targets and SLAs.
  • Worked cross-functionally to support campaign strategy, performance tracking, and optimization.
  • Handled email marketing campaigns during the first six months to generate leads effectively.

Education

Master of Computer Applications - (MCA)

Jagannath University
Jaipur
05-2022

Bachelor of Computer Applications - (BCA)

Teerthankar Mahaveer University
Moradabad
04-2019

Skills

  • Google Ads ( Search, Display, Pmax)
  • Meta Ads
  • Conversion Rate Optimisation (CRO)
  • A/B Testing
  • Meta Ads
  • Landing Pages
  • Audience Segmentation
  • Email Marketing

Accomplishments

  • Awarded Certificate of Limitless Performer at CollegeDekho.com in 2023.

Certification

  • Google Ads Search Certification
  • Conversion Optimisation Certification

Timeline

Assistant Manager - Growth Marketing

Collegedekho
04.2022 - Current

Senior Operation Executive

Collegedunia
10.2019 - 03.2022

Master of Computer Applications - (MCA)

Jagannath University

Bachelor of Computer Applications - (BCA)

Teerthankar Mahaveer University

Similar Profiles

CREATE PROFILE
Shubhi Umrao