Siddharth Gupta
Hyderabad
Summary
I am an MBA graduate and Business Development Manager with hands-on experience in market research, product strategy, and client engagement. I have worked on SaaS product launches, customer insights, and marketing campaigns. I am now looking to apply my analytical thinking and communication skills to drive product growth as an Assistant Product Manager.
Overview
2
2
years of professional experience
1
1
Certification
Work History
Business Development Manager
Univariety
04.2025 - Current
- Engaged with 50+ high-profile educational institutions, conducting in-depth research on alumni and institutional needs to tailor Alumni Management Program demonstrations.
- Led client presentations showcasing data-driven insights and customized strategies, effectively communicating how Univariety's solutions aligned with each institution's alumni engagement goals.
- Developed targeted post-presentation content (emails, WhatsApp campaigns) using comparative market research to sustain client interest and drive deal conversions.
Summer Intern
Manupatra Information Solutions
04.2024 - 05.2024
- Optimized sales strategies for the Manupatra product suite through demonstration-based analysis, leveraging market research, 47 customer feedback responses, and sales representative insights.
- Designed a product launch plan for an upcoming Manupatra SaaS product, including market research, competitor analysis, pricing, marketing budget, and a Go-To-Market strategy, projecting ₹11 lakh revenue.
- Conducted market research and developed marketing strategy for the Manupatra Academy-NSDC joint programme, creating marketing campaigns, educational modules, and promotional content.
Education
MBA - Marketing
IMT Ghaziabad
Ghaziabad06-2025
B.Tech - Mechanical
Vellore Institute of Technology
Vellore05.2022
XII - PCM With Computer Science
Ramjas School
05.2018
X -
Ramjas School
05.2016
Skills
- Communication
- Content Creation
- Microsoft Excel
- Microsoft PowerPoint
- Market Research
- Agile Methodologies
Accomplishments
- 1st Position, Finlatics Global Expansion Challenge, Analyzed the current market position of the given company and proposed market expansion strategies.
Certification
- Become a Product Manager | Learn the Skills & Get the Job, Udemy
- Customer Analytics, Coursera
Timeline
Business Development Manager
Univariety
04.2025 - Current
Summer Intern
Manupatra Information Solutions
04.2024 - 05.2024
MBA - Marketing
IMT Ghaziabad
B.Tech - Mechanical
Vellore Institute of Technology
XII - PCM With Computer Science
Ramjas School
X -
Ramjas School
Extra-Curricular Activities
1. Created promotional posts and videos using Canva and Adobe Premiere Pro that drove 1 lakh + impressions
2. Secured cash sponsorship worth ₹50000 for Concepto 2023 by Entrepreneurship Cell, IMT Ghaziabad, 2023
3. Spearheaded the 7th Annual Global Convention, IMT Ghaziabad, Jan 2024