Siddharth Shetye

• Developed and nurtured key accounts having export potential along with getting multifold rise in YOY revenue. Example of Key Accounts - M/s Wirtgen India (800% increase in sales), M/s Plasser India (200% increase in no of SKUs for a single customer)
• Leveraged strategic planning to be single source for rubber commodity. Main Product - Conveyor Belts. Secondary Products - Rubber Cut Parts, Rubber Sheets, Rubber Solutions.
• Second in line to Regional Head (West Region) - Planning, Monitoring and Achieving annual business plan targets. Used - BCG matrix and product-wise/industry-wise segmentation to effectively plan sales strategies.
• Championed new product development making them high profitability products in company's history (> 5 times average profit margin). Managed full product development cycle - prototyping designs, test marketing, market research, product enhancement based on customer data and coordinating effective mass production. Products - VULCAMAXX (rubber solution) and CUSTOMAXX (cut parts)
• Anchored 11 exhibitions (7 domestic, 4 international) since FY 2015. Managing design, logistics, booth erections/dismantling and documentation.
• Additional Responsibilities:

- ISO certification Department Representative

- Digital Marketing (website/social media management)

• Analysis of rejects - trends in types of rejects , pattern and time of occurrence to have focused implementation of remedial procedures
• Applying Genchi-Genbutsu (Go & See) to design and implement Kaizen improvements in die-cast shop to arrest defects at source
• Create pictorial SOPs to identify and mitigate NVA processes for Material Handlers and Quality Controllers

• Administrative support to Regional managers : Quotations, Costing Estimations, Commercial and Technical Documentations.
• Anchoring reverse auctions, advertising and product literature.
• Lead cross functional team for order fulfillment process for effective execution of complex B2b orders.