Santosh Kumar Das
Cluster Manager
Surat,GJ
Summary
Assignments in Business Development/Sales/ Marketing with leading organization. Excellent experience in handling channel & key account management, team handling, product training, promotional activities, relationship management and distribution management
A result oriented professional with 15+ years of experience in the area(s) of Sales, Business Development, Team Management, Channel Management, Distribution Management and Key Account Management. True believer in teamwork with strong commercial acumen and ability to nurture long term business relationships with corporate and channel partners. An effective communicator with good presentation skills and wide exposure & experience of channel sales.
Overview
4
4
Languages
15
15
years of professional experience
2
2
years of post-secondary education
Work History
Cluster Manager
Tally Solutions Pvt. Limited
Surat
09.2024 - Current
- Business planning for the hub or cluster, aligned with TDP to drive regional growth.
Mentor and groom team members for achieving optimized productivity, growth and smooth partner network management.
Regular structured business reviews anchored with team members to examine the progress and necessary corrections required to achieve the set plans.
Executed partner enablement programs aligned with TSPL's business objectives, empowering partners to engage customers and prospects by showcasing Tally's product features and business benefits.
Enhanced customer experience by executing sales programs that supported business expansion, increased territory coverage, and deeper district penetration.
Visibility check and business share in retail segment of the partner group and all activities/ initiatives impacting business and customer relations management.
Influence and maintain infrastructure, operations, and efficiency of branch operations of Tally distribution partner.
Prepared budgets for channel engagement within cluster.
Conducted regular performance evaluations for team to recognize achievements, address challenges and facilitate their growth.
Monitored data analytics to identify trends, opportunities, and areas of improvement within the cluster operations
Area Manager
LG Electronics India Pvt. Limited
West Bengal
12.2022 - 02.2024
- Responsible for HE & HA business through Distribution, Modern Trade, Brand Store and MBO Channels.
- Account wise product category wise KPI achievement.
- Monitoring Channel wise primary and secondary.
- DSO wise beat planning, segment target setting and training.
- To ensure stock norm distributor, dealer and account level.
- To ensure promoter productivity, account wise TL engagement and regular training by BPT.
- Account wise product display and visibility through merchandiser.
- Coordination with marketing team for market visibility, dealer and account level engagement planning.
- Taking initiative for market leadership at local catchment and competition update to management.
- Improved overall efficiency by identifying areas in need of improvement and implementing necessary changes.
- Coordinated with various departments to facilitate smooth communication, enhancing operational effectiveness.
- Managed daily operations for optimal performance, ensuring timely completion of tasks and projects.
- Resolved conflicts promptly to promote positive environment for customers.
- Increased team productivity by streamlining processes and implementing more efficient systems.
- Developed strong relationships with clients, leading to increased customer satisfaction and repeat business.
JCHL
Reliance Retail Limited
Kolkata
11.2019 - 12.2022
- Responsible for end to end Jio Fiber business for assigned branch.
- Managed direct sales with segmented retailer and distributor channel.
- Regular coordination with planning, construction and leadership team.
- To ensure customer acquisition, retention, service delivery and related KPI achievement.
- Planning for land base update, joint survey and RFC release.
- Get permission from society KDM for new building acquisition, activity for business penetration and webinar for strong customer engagement.
- To handle any unforeseen situations and escalations.
RSM
Vodafone Idea Limited
Pune
05.2014 - 11.2019
- Taking care of primary and secondary movement of sales of goods through the channel.
- Responsibility of prepaid mobility business in Pune urban market.
- Channel size: 3 Super distributors, 14 DSEs, 560 retailers and 7 company store.
- Activity planning in the territory for gross and revenue growth.
- Beat planning and training for executive.
- Proper Scheme communication and distribution of both brand telecom products.
- Site level execution to show leadership in market.
- Monitor promoter productivity in assigned territory.
Education
PGDM - Marketing
Sinhgad Institute Of Management
Pune 05.2008 - 05.2010
MCM - Computer Management
Sinhagad Institute of Management
Pune 06.2008 - 06.2010
Skills
Operations management
Product launches
Corporate communications
Workforce planning
Team development
Cross-functional coordination
Teamwork and collaboration
Business planning
Budget management
Revenue growth
Performance management
Project management
Sales strategy
Complex Problem-solving
Accomplishments
- Recognized as National Winner and qualified for Europe Business tour with Vodafone.
- Best RSM for merged VIL business integration in large assigned geography.
- State recognition as top JCHL ranking for branch Jio Fiber business growth.
- Best AM for category wise growth and distribution expansion with LG.
Interests
Travelling, Swimming
PERSONAL DETAILS
- Father’s Name: Late Mr. Pran Ballabh Das
- Date of Birth: 1st March, 1986
- Marital Status: Married
- Corresponding Add: Orchid Harmony, Gaurav Path rd, Palanpur, Surat, Gujarat - 395009
Timeline
Cluster Manager
Tally Solutions Pvt. Limited
09.2024 - Current
Area Manager
LG Electronics India Pvt. Limited
12.2022 - 02.2024
JCHL
Reliance Retail Limited
11.2019 - 12.2022
RSM
Vodafone Idea Limited
05.2014 - 11.2019
MCM - Computer Management
Sinhagad Institute of Management
06.2008 - 06.2010
PGDM - Marketing
Sinhgad Institute Of Management
05.2008 - 05.2010