SREEHARI M.S.

Seeking senior management roles in the areas of sales & marketing, business development and strategy planning with an esteemed organization.

A dynamic professional with 20 years of experience in sales, channel & key account management, market execution Proficient in managing business operations encompassing customer relationship management, administration and development of new markets, consumer activation, profitable value chain creation and vendor management Successfully attained consistent YOY growth in sales and revenue with focus on horizontal expansion & profitability An impressive communicator with refined interpersonal, team building, persuasive and analytical skills Goal-driven sales management professional bringing several-year career history in sales and proven track record of strategic business growth. Skilled at aiding in product marketing efforts. Adept at cultivating productive client relationships through positive rapport, tailored solutions and client engagement.

• Got Exceptional Performer Appraisal rating on 2016
• Best Performance Award for Highest Target Vs Achievement on Revenue & Acquisition in Feb’12
• Best Performer Award for Highest Target Vs Achievement on Revenue & Acquisition in Mar’10
• Gold Rush Targets in Sales Contest in Dec’08
• Pinnacle Contest Targets in Sales Contest in Mar’08

• INTERGROW BRANDS PVT LTD, 05/24, present, Sr. Area Sales Manager(HORECA),

 Managing HORECA Business for Kitchen Treasures Brand in Kerala, Achieving BP Targets with Maximizing Profits, Handling 3 Sales Managers, 6 Distributors & 700 Horeca Accounts, Working out Account wise Sp schemes monthly for improving the volumes, New Acquisitions, BTL Activity control, within the allocated budget

• Hindustan Coca-Cola Beverages Pvt Ltd, 07/22, 04/24, Area Sales Manager (Modern Trade Channel),

Managing Team of 3 Sales Team Leads, 15 Executives & 240 Direct billing Accounts, Achieving business plan Targets whilst Maximizing Profits & desired plans, Working out promos & ensuring promos on all B2C Channels, New Acquisitions by providing proper BPPC mix for E&D customers & ensuring P&L workings on a positive note, Ensuring distribution at all Railway stations /Pantries across the territory, Providing Proper Training sessions & ensuring productivity from all team members, Coordinating with other departments to resolve team concerns on time

• Hindustan Coca-Cola Beverages Pvt. Ltd., 07/14, 07/22, Team Leader for Key accounts

 Identifying, Creating & Managing new customers there by improving business thru direct operation, Achieving business plan targets whilst maximizing profits at the desired margin, Handling supply for direct customers & distribution channel, Creating & monitoring visibility in counters at Railway stations, Airports, Major Hotels and E&D chain outlets, Managing 3 Executives & 86 Direct billing accounts

• Bharti Airtel Limited, 12/09, 07/14, Area Sales Manager,

 Efficiently increasing prepaid business and discover avenues of growth because of the following reasons, Checking suitable channel partners for the growth of business, Actively participating in recruiting, training and motivating the sales team, Examining potential areas for coverage expansion, outdoor visibility, shop merchandising and outlet expansion, Devising various organization schemes and collecting competition information

• MTS, 02/09, 12/09, Area Sales Manager, Allotted 4 Distributors & 23 Sales Executives
• Tata Tele-services, 01/07, 01/09, Area Manager-Prepaid, Assigned 4 Interim Sales Executives, 3 Distributors & 11 Sales Executives
• Bharti Airtel Limited, 11/05, 12/06, Territory Sales Manager
• Hindustan Coca-Cola Marketing Pvt. Company Ltd., 12/03, 11/05, Area Sales Executive
• HDFC Bank Pvt.Ltd., 02/03, 12/03, Promotional Executive

• Date of Birth: 04/30/80
• Marital Status: Married

• English
• Malayalam
• Hindi
• Tamil

Served as member of College Cricket Team in Degree Level on 2000-2001 Selected as Students’ Representative in final year B.Sc. on 2001