SRUTHA SHANKAR
Corporate Communication Specialist
Summary
Seeking a responsible career to utilize, enhance and contribute my expertise and to pursue a career in an esteemed organization. I strongly believe work as a joyful happening and enjoy taking up more responsibilities. Being an achiever, vaulting time and a believer in accountability, I look forward to a challenging future, which would coincide with my ambition.
Overview
19
19
years of professional experience
4
4
years of post-secondary education
Work History
Business Development Manager
Bassett Education India
Pune
06.2019 - 08.2020
- Lead and own Business development and customer relationship management activities
- Network within industry circles and establish effective working relationships with existing and potential customers
- Collect customer feedback on quality and provide information to the relevant stakeholders thus assisting in the improvement of quality
- Building networks and partnerships to enhance bidding opportunities and bring in new business
- Develop and Enhance the required content material used for the training
- Completely responsible for the digital marketing and branding for the company
- Interacting with advertising agencies
Senior Executive
Aegis BPO Services Ltd, Essar Group, Corporate Communications
Bangalore
- 09.2008
- Familiarize with all departments and teams at Aegis
- Work with the teams, collating data for communication purpose
- Work with the software team to create designs and produce newsletters, web pages and presentations to create internal awareness of the activities and events
- Respond orally or in writing to general inquiries and provide information for the employees on corporate communications
- Frequent checks on the company's intranet content and design ensuring accuracy, consistency and quality
- Provide creative write ups for announcements, events, banners, captions etc
- Provide the content for the intra site
- Facilitate internal events and communication
- Coordinate with event management vendors to organize programs and procurements when required.
Marketing Executive
INOX Leisure Ltd
Bangalore
02.2006 - 12.2006
- Interacting with Advertising agency and Event Management Company on a daily basis
- Conducting events & promotions and handling PR related activities of the organization
- Coordinating and conceptualizing of Events & Promotion
- (Campaigns, contests)
- Coordinate with Event management companies to organize programs
- Handling Press relation, press coverage, press conferences for unit
- Issuing press releases, schedules, brochures and advertisement in conjunction with corporate office for promotional activities, events and announcements
- Making Corporate visits for space selling and business generation
- Coordinating for the internal communication to the employees
- Handling customer feed back
- Developing & updating of Customer data base
- Ensuring of Inventory and Proper display of merchandising
- Assisting Marketing Manager in preparation of various reports viz P&L, MIS
Lecturer
Dr.GRD College of Science
Coimbatore
06.2004 - 05.2005
- Hands-on experience of communication and media production
- Classroom management and instructional skills
- Planned, evaluated, and revised curricula, course content, and course materials
- Maintained student attendance records, grades, and other required records
- Advised students on academic and vocational curricula, and on career issues
- Evaluated and graded students' class work, assignments, and papers
- Have lectured in the following subjects for the undergraduate and postgraduate students
- Public Relations
- Film Studies and Photography
- Broadcast Journalism
- Communication Media
Officer
Corporate Communications, UMS Services Ltd
Gopal, Coimbatore
05.2001 - 06.2002
- Coordinate with the vendors for collaterals, Package designing, brochure and other marketing activities
- Coordinate with the media on a regular basis
- Coordinate with the Advertising Agency on a regular basis
- Facilitate internal events and communication
- Coordinate with vendors to organize programs and procurements when required.
Education
Master of Arts - Mass Communication
Dr. G.R. Damodaran College of Science, Bharathiyar University
Coimbatore 06.2002 - 05.2004
Bachelor of Science - Visual Communication, Communication, Event Management
CSI Bishop Appasamy College of Arts And Science, Bharathiyar University
06.1999 - 05.2001
Skills
Detail-oriented, multi-tasker, strong learning and organizing skills matched with the ability to manage stress, time and people effectivelyundefined
Accomplishments
• Project on advertising Program in M/s Saatchi and Saatchi, Bangalore.
• Conceptualized and produced various video advertisements centered on social service and products.
• Brought out a Tabloid titled “The Edge” and Lab Journal titled “Image”.
• Documentary on “KUMKIS” – A day with the Elephants in the Theppakadu Elephant Camp.
• Regularly contributed and edited articles to the Department magazine “The Scribe”.
• Conducted a research titled “Impact of Mobile Phones on Face to Face Communication”.
Timeline
Business Development Manager
Bassett Education India
06.2019 - 08.2020
Marketing Executive
INOX Leisure Ltd
02.2006 - 12.2006
Lecturer
Dr.GRD College of Science
06.2004 - 05.2005
Master of Arts - Mass Communication
Dr. G.R. Damodaran College of Science, Bharathiyar University
06.2002 - 05.2004
Officer
Corporate Communications, UMS Services Ltd
05.2001 - 06.2002
Bachelor of Science - Visual Communication, Communication, Event Management
CSI Bishop Appasamy College of Arts And Science, Bharathiyar University
06.1999 - 05.2001
Senior Executive
Aegis BPO Services Ltd, Essar Group, Corporate Communications
- 09.2008
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