SUHRID SEN
Zonal Manager
Kolkata
Summary
As a sales and distribution professional with more than two decades of experience in FMCG & Telecom industries, seeking the opportunity to serve as a Regional/Zonal Manager. Have proven leadership skills in managing large and varied teams and ensure consistent growth of the organization. Strong leader and problem-solver dedicated to streamlining operations to decrease costs and promote organizational efficiency. Uses independent decision-making skills and sound judgment to positively impact company success.
Overview
20
20
years of professional experience
17
17
years of post-secondary education
1
1
Language
Work History
Zonal Manager
ElasticRun
Kolkata
2022.05 - Current
- Currently designated as Zonal Manager handling FMCG B2B Rural Sales.
- Responsible for sales and distribution of multiple FMCG brands in below 7000 population strata villages across10 districts through 16 Spokes.
- Managing team size of 4 Area Sales Managers, 16 City Managers and 100+ off-role Sales Affiliates.
- Total business size worth INR 10 cr per month.
- Increased topline and margin through effective cost control , product planning and robust governance,
State Head
Reliance Jio
2017.12 - 2022.05
- Urban )
- Responsible for managing sales and distribution in 43 Urban Jio Centres.
- Successfully managed team size of 40+ Connectivity Leads and matrix reporting of 40+ Mobility Leads and Jio Centre Managers.
- Handled business volume of INR 30 cr per month.
- Launched and established Jio Phones and gained significant counter share in multi-brand mobile phone outlets.
- Established D2C business ( home delivery of sims) in urban markets.
- Consistently ranked among Top 5 nationally in key business metrics.
Zonal Sales Manager
Cavinkare
2017.04 - 2017.12
- Responsible for launch and operations of Foods and Beverage range of products in key urban towns of Eastern India
- Managed team of 3 Area Sales Managers and 9 Territory Managers and 50+ off-role Sales Executives.
- Handled business volume of INR 1cr per month.
- Launched operations in key urban cities of East India including NE states.
Zonal Business Manager
Vodafone
2005.12 - 2017.04
- Started as Channel Sales Manager in 2005 , promoted as Area Sales Manager in 2009 , Branch Manager in 2011 and Zonal Business Manager in 2015.
- Worked across West Bengal and Jharkhand and managed varied challenges in virgin and matured markets
- As a Zonal Manager, handled business volume worth INR 36 cr per month.
- Winner of National Zonal contest in 2016-17.
- Winner of State Branch contest consistently during 2014-2016.
- One of the first Zones in erstwhile Vodafone to cross 45% Customer Market Share.
Territory Sales Incharge
Reckitt Benckiser
2003.07 - 2005.12
- Handled Dhanbad and surrounding areas and was responsible for sales and distribution of key brands like Dettol, Harpic ,Mortein and
- Cherry
- Learnt nuances of sales and channel management.
Education
MBA - Marketing
Institute of Engineering And Management
Kolkata 2000.04 - 2002.03
BCom -
University of Calcutta
Kolkata 1996.04 - 1999.03
ISC -
St Thomas Boys School
Kolkata 1994.01 - 1996.04
ICSE -
St Thomas Boys School
Kolkata 1984.01 - 1994.04
Skills
FMCG , Rural distribution , channel sales
Profitability , Topline generation , Margin enhancement , cost control
Team management , Coaching , Collaboration , Inter-personal skills
Leadership , Sales planning , Forecasting
Timeline
Zonal Manager
ElasticRun
2022.05 - Current
State Head
Reliance Jio
2017.12 - 2022.05
Zonal Sales Manager
Cavinkare
2017.04 - 2017.12
Zonal Business Manager
Vodafone
2005.12 - 2017.04
Territory Sales Incharge
Reckitt Benckiser
2003.07 - 2005.12
MBA - Marketing
Institute of Engineering And Management
2000.04 - 2002.03
BCom -
University of Calcutta
1996.04 - 1999.03
ISC -
St Thomas Boys School
1994.01 - 1996.04
ICSE -
St Thomas Boys School
1984.01 - 1994.04