Summary
Overview
Work History
Education
Skills
ACHIVEMENTS
Timeline
Generic
SUSANTA SINGHA

SUSANTA SINGHA

SALES MANAGMENTEMENT PROFESSIONAL-BUSINESS GROUTH SPECIALIST
Kolkata

Summary

Over 14 years of expertise in creating and building business with rich experience in business strategy, product promotion, sales & marketing and team management and leadership.

Overview

15
15
years of professional experience

Work History

Sr. Business Manager

9 ESSENTIAL A DIVITION OF OMKARA ENTERPRISE
05.2023 - Current

- Customer Profiling,

- Hiring

- Vendor Enlisting

- Marketing Strategy

-Market Research.

-Expiry/Short Expiry management through continuous tracking

Area Business Manager

Dr. Reddy S Laboratories
05.2022 - 05.2023

· Responsible for developing Business of entire Kolkata and Midnapore for Cidmus.

A compelling leader, passionate about the power of collaboration, challenging the norm, and inspiring teams to unlock their potential to deliver ambitious results in Cidmus.

Area Business Manager

Alteus Biogenics Pvt. Ltd.
02.2022 - 04.2022

Responsible for developing Business of South Kolkata.

New Kols in Organization portfolio.

Increased secondary business.

Area Business Manager

Boehringer Ingelheim India Pvt. Ltd
12.2011 - 01.2022

· Spearheading business development efforts across Kolkata and part of Bengal - Area covering Kolkata, Berahampore , Malda , Siliguri ; mentoring a team of 07 BDMs and dealing with Trajenta(Linagliptin) and Glyxambi(Linagliptin and Empagliflozine combination) at HCPs, Trade (Retail) & Hospital.

· Hold complete ownership of Area’s entire sales & marketing activities as per SOPs.

· Holding KOL connect at my area.

· Fostering SKU/ value wise monthly/quarterly/yearly achievement of primary & secondary sales plan & target; reviewing sales performance of the area, guiding Team in managing escalations from stockiest/retailers/customers and sending regular feedback to me.

· Reviewing the hygiene, inventory levels of existing stockiest, achieving 40% mid-month sales, conducting due diligence for new stockiest.

· Managed KOLs; teams and worked in close coordination with clients in medical sector.

Business Officer

Zydus Cadila Health Care
07.2010 - 11.2011

· Ensured accomplishment of weekly and monthly targets.

· Managed KOLs; teams and worked in close coordination with clients in medical sector.

· Successfully increase RX of Products like Amlodac(Amlodipine), Torget(Torsemide). Inditel(Telmisartan) and other oral antihypertensive medicine.

Education

BACHELOR IN PHARMACY

INSTITUTE OF PHARMACY
JALPAIGURI
04.2001 -

Skills

Sales & Business Development Strategic Thinking & Effective Planning

ACHIVEMENTS

- Best ASM- Trajenta Business Award – 2021

- Best award received by team for 2018 & 2019, consecutively for 2 years

- In 2022-23 My area was at 107% in FY- 2022-23 with growth of 18%

- In 2023-24 My area was at 110% .

- In 2024-25 My area was at 102% in FY- 2023-24 with growth of 32%.

Timeline

Sr. Business Manager

9 ESSENTIAL A DIVITION OF OMKARA ENTERPRISE
05.2023 - Current

Area Business Manager

Dr. Reddy S Laboratories
05.2022 - 05.2023

Area Business Manager

Alteus Biogenics Pvt. Ltd.
02.2022 - 04.2022

Area Business Manager

Boehringer Ingelheim India Pvt. Ltd
12.2011 - 01.2022

Business Officer

Zydus Cadila Health Care
07.2010 - 11.2011

BACHELOR IN PHARMACY

INSTITUTE OF PHARMACY
04.2001 -
SUSANTA SINGHASALES MANAGMENTEMENT PROFESSIONAL-BUSINESS GROUTH SPECIALIST