UDAY KUMAR SINGH
ALIGARH
Summary
A professional with 12 years’ experience in Agri industry & worked for farmers advisory, sales, marketing & Market Development function in leading seeds, Fertilizer, & Agro-Chemical companies. To gain a market to increase the turnover of the organization by enhancing the company output using my energy, enthusiasm, and expertise in the field of sale, marketing & Market Development. To extend my sincere efforts towards the organization interest in adding value to the customer directly. I am too much enjoying to work with innovative & new product and think differently to fulfill the organizational needs.
Overview
13
13
years of professional experience
Work History
Territory Business Manager
Bayer CropScience Ltd.
07.2021 - Current
- Drove year-over-year business growth while leading operations, strategic vision, and long-range planning.
- Responsible for business with an objective of achieving yearly sales & liquidation targets.
- Sales & liquidation planning, activity planning, market wise, crop and placement planning to ensure minimum carryover inventory and minimize stock return.
- Organizing and analysis of campaign, Pre & Post Season Linkage Activities, Demonstration Planning & Execution , POG tracking and others.
- Responsible for sales, collection & Liquidation of business for the territory.
- Developing & implementing new product complain in territory with Team.
- Responsible for sales & marketing of both seed and agrochemical (Herbicide, Fungicide, Insecticide and Micronutrients) portfolio with trade (Dealer/Retailers) partner.
Territory Business Manager
Bayer CropScience Ltd.
06.2020 - 07.2021
- Responsible for sales, collection & Liquidation of business for the territory.
- Developing & implementing new product complain in territory with Team.
- Responsible for sales & marketing specialy corn portfolio with trade (Dealer/Retailers) partner.
- Tracking and analysis of campaign, pre & post season linkage activities, demonstration planning & execution , POG tracking and others.
Market Development Manager - Vegetable
MAHYCO PRIVATE LIMITED
03.2018 - 05.2020
- Worked as Market Development Manager for vegetable business unit of Mahyco Grow comprising Mahyco and Sungro brands.
- Responsible for screening of hybrid & variety, Trials, Commercial Demonstration & Scale-up sales of Cauliflower & Okra for the state of Gujarat based at Ahmedabad.
- Develop marketing & crop strategy for the state of Gujarat and formulate strategic plans to reach out to unexplored market segment for business expansion.
- Organizing and managing the demonstration and trials for developing the new products.
- Commercialization of selected products after screening process.
- Led team of marketing professionals, offering mentoring and coaching to build knowledge and skills.
- Ensuring Timely delivery of the promotional inputs well in Advance.
- Bringing Innovations in Campaign Input for better visibility & attractiveness.
Territory Business Manager
Dow Chemical International Pvt. Ltd.
05.2016 - 02.2018
- Worked as Territory Business Manager for “Nutrubuild” Business Unit of Dow Chemical International Pvt. Ltd. for the area of South Gujarat
- Responsible for sales of Chelated and Non-Chelated Micro-nutrients products viz “Chelated - Zn EDTA, Fe EDTA, Fe EDDHA, Cu EDTA, Mn EDTA,Mix EDTA (Gujarat Grade) and Non-Chelated Si (OSA) at Ahmedabad H.Q.
- Operating sales and collection from the channel partners.
- Assisting sales team for demand generation, promotion and ultimately sales in the respective area.
- Building Customer relations with Dealers, Distributors & Potential farmers to get the best business deals.
- Awareness program at farmer level by farmers meeting, field day, campaign program, field visit and channel partners meeting for developing new product.
Territory Sales Manager
Metahelix Life Sciences Ltd. (Dhanya Seeds)
04.2013 - 04.2016
- Worked as Territory Sales Manager for Seeds as Millets, Paddy, Cotton, Mustered and Vegetable seeds at Navsari, Valsad, Dang & Surat District State of Gujarat
- Operating sales and collection by the channel partners.
- Organizing demonstration and trials for developing the product.
- Organizing demonstration and trials for developing the product.
- Assisting sales team in demand generation, promotion and ultimately sales plan in the respective area.
Market Development Representative
Tata Chemicals Ltd.
03.2011 - 03.2013
- Building Customer relations with Dealers & Potential farmers to get the best business deals.
- Demand generation from Farmers level vs Sales operation of the company products as Tata Paras Brand Urea, DAP, MOP, NPK, SSP, Customized Fertilizers (Formula – Potato, Paddy, Wheat, Sugarcane Grade) & Herbicides, Pesticides, Fungicides, Specialty Nutrients and PGR’s. (Bulk and non-bulk)
- Sales of Products vs. Target at retailer level.
- Organizing farmer meeting with Tata Kisan Sansar, Tata Kisan Vikas Kendra and Dealer meeting.
- Farmers meeting vs. target and creating the demand from market.
Education
Master of Science - Agriculture
RBS College Bichpuri, Agra
Dr. BRAU Agra2015
Bachelor of Science - Agriculture
RBS College Bichpuri, Agra
Dr. BRAU Agra2013
Skills
- Business Development
- Sales and marketing
- Negotiation
- Strategic planning
- Training and Development of team
- Trial & Demonstration of new & Commercial products
Accomplishments
- Bay Spot Recognition 2023.
- Territory Champion North CU 2022.
- Arize Champion North CU 2022.
- Sales New Launch Award (Dekalb 9208) North CU 2022.
- Dekalb ka King corn for 2020 King Alexander category.
BAY CHAMP AWARDS - INDIVIDUAL NOMINATION CATEGORY
Q3 - 2023 - Silver
Q4 - 2021 - Silver
Q3 - 2021 - Gold
Q1 - 2021 - Silver
Q3 - 2020 - Silver
BAY CHAMP AWARDS - TEAM NOMINATION CATEGORY
Q2 - 2023 - Gold
Q4 - 2020 - Gold
Timeline
Territory Business Manager
Bayer CropScience Ltd.
07.2021 - Current
Territory Business Manager
Bayer CropScience Ltd.
06.2020 - 07.2021
Market Development Manager - Vegetable
MAHYCO PRIVATE LIMITED
03.2018 - 05.2020
Territory Business Manager
Dow Chemical International Pvt. Ltd.
05.2016 - 02.2018
Territory Sales Manager
Metahelix Life Sciences Ltd. (Dhanya Seeds)
04.2013 - 04.2016
Market Development Representative
Tata Chemicals Ltd.
03.2011 - 03.2013
Master of Science - Agriculture
RBS College Bichpuri, Agra
Bachelor of Science - Agriculture
RBS College Bichpuri, Agra
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