Seeking assignments in Agribusiness Agronomy, Sales & Marketing, Product Management
Key Responsibilities in Current Role – Zonal sales Agronomist
Other Enhancement :
Key Initiatives:
Crop: Spring Corn
Farmer Segmentation: As many farmers who are having high land holding, do not join in Farmers meetings. To cover these farmers & engage them personally to our new offerings/ services.
· Objective – Technology based personal connect with HP Farmers, to design differential campaigns.
· Methodology - One to One Connect with Key farmers in HP Villages, Profiling basis upon Uses/ Acreages. Tracked through tools e.g. Power BI Dashboard
· Outcome - Covered More than 15 K farmers, captured 80% market size with this activity & gained 20% market share
Crop: Rice
· Objective – To Concert OPV user farmers (PUSA 144 & PR 126) to 28P67 hybrid by educating them regarding yield advantage
· Methodology – Village selection, Big Farmers Meetings
· Outcome – Big Farmer IFCP & Big Events with >10K farmers having >50K Acres.