Hi, I’m
Vikas Singh
Business & Strategy
Mumbai,MH
Work Preference
Summary
A result oriented professional with rich experience in Sales, Marketing and Product Management in Ecommerce. Team player with strong analytical and organizational skill . Processes excellent in leadership, relationship management and analytical skills
Overview
8
years of professional experience
Work History
Mumbai Metro One Pvt Ltd
Sr Manager Business & Strategy
03.2025 - Current
Job overview
- Successfully built and launched a new cashback app for Metro commuters, owning partnerships, product roadmap, design, and end-to-end integration.
- Developing New Revenue Streams: Identifying and implementing innovative monetization opportunities to maximize non-fare revenue for Mumbai Metro One.
- Strategic Partnerships: Collaborating with leading brands and businesses to enhance commuter experience and create high-value engagement.
CashKaro
Lead Partnership & Alliances
09.2022 - 02.2025
Job overview
- Identified and onboarded 10+ new retailers, driving monthly GMV exceeding ₹10 Cr
- Negotiated and improved ROAS quarter-over-quarter, ensuring mutual profitability
- Partnered with major brands such as Hyugalife, Pinelabs, Dabur, Zandu, Beato, generating over ₹10 Cr in commission for CashKaro annually.
- Finalized branding plan for partners, generating ₹70 lakh in pure revenue for CashKaro.
- Ecommerce Affiliate Marketing backed by Ratan Tata & Affle Global
- Developed and executed strategic partnership initiatives to enhance brand visibility and revenue.
- Conducted market research to identify emerging trends and potential partnership opportunities.
Fynd
Brand Growth Manager
08.2018 - 05.2022
Job overview
- Led Project Uniket, turning it into a revenue-generating initiative
- Managed key accounts such as Liberty, Woodland, Campus, Khadims, maintaining a portfolio with monthly GMV exceeding ₹5 Cr.
- Built strong relationships with brands like Red Chief, Campus, Lancer, contributing to an overall 10% revenue increase
- Secured branding deals contributing ₹80 L annually for two consecutive years
- Shopsense Retail Technologies Ltd
Quality New Zealand Pvt Ltd
Management Trainee
01.2018 - 08.2018
Job overview
- I was closely working with sales, finance, and operations.
- Reduced logistics costs by 10%, implementing a Google Maps delivery solution, saving fuel and time.
- Recovered a total of ₹20 lakh in overdue payments within the first month
- Boosted sales growth by 100% through relationship-building with store managers
Education
Kohinoor Business School
PGDM
05.2018
University Overview
Saket Gyanpeeth College
Batchelor Of Science (IT)
04.2014
University Overview
Skills
- Key Account Management
- Business Development
- Affiliate Marketing
- Influencer Marketing
- Data Analysis (Big Query & SQL)
- Inventory & Catalog Management
Accomplishments
Accomplishments
- Hired and onboarded 300+ fleet members in 2019, streamlining HR processes at Fynd
- Increased revenue for Fynd & Uniket by 10%, through brand marketing and listing commissions.
- Secured branding deals with various brands, contributing 80L in annual revenue for two consecutive years for CashKaro.
- CashKaro Superstar 2025
- Fynd Star 2019
Languages
English
Hindi
Marathi
Personal Information
Personal Information
Title: Lead - Partnerships & AllianceHobbies and Interests
Hobbies and Interests
- Cricket
- Politics
- E-commerce
Availability
See my work availability
Not Available
Available
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline
Sr Manager Business & Strategy
Mumbai Metro One Pvt Ltd
03.2025 - Current
Lead Partnership & Alliances
CashKaro
09.2022 - 02.2025
Brand Growth Manager
Fynd
08.2018 - 05.2022
Management Trainee
Quality New Zealand Pvt Ltd
01.2018 - 08.2018
Kohinoor Business School
PGDM
Saket Gyanpeeth College
Batchelor Of Science (IT)
Interests
Cricket
Politics
Quote
I find that the harder I work, the more luck I seem to have.