VIKAS GAUR
Ghaziabad
Summary
Exploring challenging opportunities to work with an organization of repute to add value through acquired skills.
Self-motivated, team-oriented marketing management professional with documented track record of success in steering marketing operations with a focus on the accomplishment of the company’s mission & profitability targets. Possess 10 years+ of work experience with expertise in business development, brand promotion and customer-relationship management. Presently associated with Lumora Estates Pvt. Ltd. as Sr. Manager Marketing;
Strong communication skills and flexible work attitude facilitating proficiency in optimizing team dynamics, uniting diverse agendas to a common goal and harnessing strategic drivers to deliver results.
Overview
11
11
years of professional experience
Work History
Sr. Manager Marketing
Lumora Estates Pvt. Ltd.
07.2025 - Current
- Working closely with Creative and PR Agency’s to create unique advertisements and looking after its accurate placement so that the transformation massage reach out to as many as possible.
- Involved in media planning and buying.
- Taking care of company’s media related needs through both ATL and BTL activities including Outdoor, TV, Radio Newspaper Ads, Online Promotions (PPC, SEO, SMM, etc… through third party) within the planned budgets.
Sr. Manager- Corporate Communication
Panchsheel Group
04.2022 - 06.2025
- Work closely with Creative and PR Agency’s to create unique advertisements and looking after its accurate placement so that the transformation massage reach out to as many as possible.
- Involved in media planning and buying.
- Taking care of company’s media related needs through both ATL and BTL activities including Outdoor, TV, Radio Newspaper Ads, Online Promotions (PPC, SEO, SMM, etc... through third party) within the planned budgets.
- Managing all the vendor accounts, negotiating on rates and taking care of their payment schedule, maintaining the balance between company’s interest and timely payment to vendors.
Relationship Manager- Marketing and sales
Anthem Yashkirti infra Pvt. Ltd.
03.2016 - 08.2021
- Responsible for handling all digital marketing activities (PPC, SEO, SMO, Bulk SMS marketing & Email Marketing).
- Also do tie up with vendors for Bulk SMS, Mailers, Micro Sites for generating leads and for online promotions.
Sr.Executive - MARCOM
MIGSUN Group
09.2014 - 03.2016
- Have got the chance to transform the whole Image, Brand Name and Logo of the company, from “Mahaluxmi Group” to “MIGSUN Group”.
- Work closely with Creative and PR Agency’s to create unique advertisements and looking after its accurate placement so that the transformation massage reach out to as many as possible.
- Involved in media planning and buying.
- Taking care of company’s media related needs through both ATL and BTL activities including Outdoor, TV, Radio Newspaper Ads, Online Promotions (PPC, SEO, SMM, etc... through third party) within the planned budgets.
- Also responsible to do tie up with SMS, Emailer and online vendors to provide leads to generate leads, also to keep a check on the quality and quantity of the leads.
- Managing all the vendor accounts, negotiating on rates and taking care of their payment schedule, maintaining the balance between company’s interest and timely payment to vendors.
Education
MCA -
Uttaranchal Institute of Management
01.2014
BCA - undefined
Institute of Advanced Marketing and Research
01.2011
Skills
- SMM, SEM, SEO, SMM, Google Adsense
- Resource allocation
- Budget oversight
- Well versed with MS-Office
- Cross-functional collaboration
- Strategic planning
- Cross-functional team coordination
- Data-driven decision making
- Documentation and reporting
- Troubleshooting and problem resolution
- Operations planning
PERSONAL SPECIFICS
Linguistic Proficiency : English & Hindi
Hobbies and Interests
Hobbies :Listening Music, Travelling, Watching Movies
PERSONAL SPECIFICS
- Date of Birth :31st March 1990
- Driving License :Yes
Timeline
Sr. Manager Marketing
Lumora Estates Pvt. Ltd.
07.2025 - Current
Sr. Manager- Corporate Communication
Panchsheel Group
04.2022 - 06.2025
Relationship Manager- Marketing and sales
Anthem Yashkirti infra Pvt. Ltd.
03.2016 - 08.2021
Sr.Executive - MARCOM
MIGSUN Group
09.2014 - 03.2016
BCA - undefined
Institute of Advanced Marketing and Research
MCA -
Uttaranchal Institute of Management
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