VIVEKANAND JHA
Key Accounts Manager
New Delhi
Summary
Dynamic sales professional with over 16 years of experience in managing retail operations across EBO, MBO, and Buying & Merchandising. Proven track record in strategic planning and process optimization that drives business growth and enhances customer satisfaction. Skilled in leading high-performing teams and ensuring exceptional people management. Seeking to leverage expertise to further elevate retail performance and operational excellence.
Overview
17
17
years of professional experience
6
6
years of post-secondary education
3
3
Languages
Work History
Key Accounts Manager (LFS)
House of Anita Dongre
02.2023 - Current
- Spearheading sales and operations of North LFS brands AND and Global Desi under the HOAD umbrella, managing 140 key doors,Leading a team of 6 City Managers and 200 Sales Associates to achieve operational excellence
- Developing and executing strategies to achieve annual business target & brand ranking
- Streamlining stock planning, movement, and replenishment to maintain optimal inventory levels
- Established and maintained strong relationships with decision-makers and influencers within key accounts
- Monitored competitors' activities in order to maintain an edge over them in terms of product offerings and pricing strategies
- Coordinated with logistics and supply chain teams to ensure timely and accurate product delivery to key accounts
- Overseeing staff hiring, training, and retention to build a cohesive and efficient workforce
Store Manager
Max Fashion Pvt. Ltd.
11.2021 - 02.2023
- Managed daily operations to ensure smooth functioning of the store, maintaining a clean, safe environment for customers and employees.
- Managed inventory control, cash control, and store opening and closing procedures.
- Formulated strategies to achieve store top-line and key performance indicators (KPIs)
- Conducted trend analysis to optimize stock planning and category mix
- Ensured adherence to retail SOPs, statutory compliance, and commercial audit guidelines
- Led team coaching and mentoring initiatives to achieve high customer service standards and control shrinkage
- Delivered excellent customer service and adhered to standard practices to maximize sales and minimize shrinkage
- Showcased and built visually appealing displays and signs to encourage customers to buy specific products
Senior Concept Manager
Lifestyle International Pvt. Ltd.
10.2018 - 10.2021
- Managed Ethnic and Western Wear concepts, achieving national top rankings and generating ₹34 Cr in annual revenue
- Planned and executed budgets for private labels and partner brands
- Ensured high standards of retail operations and visual merchandising
- Controlled stock management by tracking display capacities and addressing slow-moving inventory
- Focused on team development through training and mentoring programs
- Monitored employee performance and identified performance gaps for corrective action
Manager Merchandising
Iconic Infinite Fashion
06.2018 - 10.2018
- Monitored stock levels to ensure adequate supply for production needs
- Analyzed inventory requirements based on customer demand forecasts
- Followed proper stock rotation procedures to minimize obsolescence and remove out of date items from sales floor
- Worked closely with sales team to provide information regarding product availability
- Achieved 80% sell-through for all outright brands, and enhanced OTB during seasonal buys
- Monitored stock cover for 45 days for outright brands, and 75 days for SOR brands
Store Manager
Raymond Apparel Ltd.
10.2016 - 05.2018
- Managed flagship operations for Park Avenue, achieving record-breaking sales of ₹1.25 Cr
- Oversaw daily operations, including customer service, inventory control, and team management
- Conducted weekly reviews to optimize product performance and inventory turnover
- Awarded 'Best Store Manager' across India for exemplary performance
Assistant Concept Manager
Lifestyle International Pvt. Ltd.
08.2007 - 10.2016
- Progressed from Customer Service Representative to Assistant Concept Manager through internal development programs
- Acquired cross-functional expertise in Baby Shop, Menswear, and Womenswear
- Performed diverse roles, including VM and stock auditing, to enhance operational knowledge
- Managed inventory of supplies for the department including ordering new items as necessary
- Provided excellent customer service by responding promptly to inquiries and resolving issues quickly
- Developed strategies to improve customer service, performance, and productivity
Education
B.Com -
Chaudhary Charan Singh University
01.2006 - 01.2009
12th (Commerce) - undefined
C.B.S.E Board
01.2004 - 01.2006
10th -
C.B.S.E Board
01.2003 - 01.2004
Skills
Operational management
Performance management
Sales planning
Client relationship building
Market and competitive analysis
Training and mentoring
Inventory coordination
Oracle & Business Intelligence Tools
Proficiency in Microsoft Office
Timeline
Key Accounts Manager (LFS)
House of Anita Dongre
02.2023 - Current
Store Manager
Max Fashion Pvt. Ltd.
11.2021 - 02.2023
Senior Concept Manager
Lifestyle International Pvt. Ltd.
10.2018 - 10.2021
Manager Merchandising
Iconic Infinite Fashion
06.2018 - 10.2018
Store Manager
Raymond Apparel Ltd.
10.2016 - 05.2018
Assistant Concept Manager
Lifestyle International Pvt. Ltd.
08.2007 - 10.2016
B.Com -
Chaudhary Charan Singh University
01.2006 - 01.2009
12th (Commerce) - undefined
C.B.S.E Board
01.2004 - 01.2006
10th -
C.B.S.E Board
01.2003 - 01.2004
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