Summary
Overview
Work History
Education
Skills
Work Preference
Timeline
Generic
Yamya Shishodia
Open To Work

Yamya Shishodia

Ghaziabad

Summary

Results-driven Performance Marketing Specialist with expertise in managing Google Ads and Microsoft Ads campaigns. Specializes in campaign optimization, audience targeting, and performance analysis to enhance digital marketing effectiveness. Recently upskilled in ecommerce growth, marketplace operations, and Meta Ads, broadening capabilities beyond search advertising.

Overview

2
2
years of professional experience

Work History

Upskilling in Ecommerce & Growth Marketing

EcommercebyIITIAN
08.2025 - 05.2026
  • Developed expertise in Meta Ads fundamentals, product research, pricing strategy, and ecommerce funnels to drive targeted advertising efforts.
  • Learned ecommerce growth strategies, Amazon PPC ads along with marketplace operations, and customer acquisition to enhance overall marketing effectiveness.
  • Explored Myntra, Amazon.in and .com, and Flipkart marketplace ecosystems to broaden understanding of digital marketing beyond paid search.

Digital Account Representative

Accenture Solutions Pvt. Ltd.
02.2025 - 08.2025
  • Managed and optimized Google Ads and Microsoft Ads campaigns for enterprise clients.
  • Executed and reported on campaigns using Search Ads 360 (SA360), enhancing overall campaign strategy.
  • Optimized bid strategies and allocated budgets to elevate campaign performance.
  • Analyzed CTR, CPA, ROAS, and conversion metrics to improve account efficiency.
  • Delivered actionable performance insights by collaborating with analytics teams to inform strategic decisions.

Senior Associate – Account Manager

WNS Global Services Pvt. Ltd.
12.2023 - 01.2025
  • Managed multiple Google Ads accounts across diverse industries to optimize campaign performance.
  • Conducted keyword research, targeted audiences, and analyzed search terms to enhance ad relevance.
  • Used Google Ads Editor for bulk optimizations and campaign scaling.
  • Executed and optimized Microsoft Ads campaigns.
  • Enhanced Quality Score and identified campaign-level issues through comprehensive audits.
  • Recognized as Best New Hire (Q1 2024) and Most Improved Performer (Q2 2024).

Education

Post Graduate Diploma - Business Management

NMIMS
01-2023

B.A. - Office Management and Secretarial Practices

Delhi University
01-2022

Skills

  • Lead Generation
  • Ecommerce Analytics
  • Google Ads
  • Microsoft Ads
  • Meta Ads
  • Search Ads 360
  • Campaign Management
  • Ad management tools
  • Audience Targeting
  • CPA Optimization
  • ROAS Optimization
  • Keyword research
  • Performance Analysis
  • Client Communication

Work Preference

Job Search Status

Open to work

Work Type

Full TimePart TimeContract Work

Location Preference

RemoteOn-Site

Salary Range

₹70000/yr - ₹200000/yr

Timeline

Upskilling in Ecommerce & Growth Marketing

EcommercebyIITIAN
08.2025 - 05.2026

Digital Account Representative

Accenture Solutions Pvt. Ltd.
02.2025 - 08.2025

Senior Associate – Account Manager

WNS Global Services Pvt. Ltd.
12.2023 - 01.2025

Post Graduate Diploma - Business Management

NMIMS

B.A. - Office Management and Secretarial Practices

Delhi University
Yamya Shishodia