Abhimanyu Reddu
Gurugram
Summary
A proactive and ambitious professional with over 5 years of expertise in B2B and B2C sales across diverse markets committed to achieving measurable results through strategic leadership and meticulous attention to client requirements. Excelled at optimizing operational efficiencies and enhancing market competitiveness through innovative sales approaches. Successfully managed a P&L portfolio exceeding INR 14 crore, specializing in creating high-performing Ed-Tech sales teams within domestic markets. Demonstrated success in business development, strategic negotiation, and financial services, particularly in SME financing and structured loans.
Overview
6
6
years of professional experience
Work History
Area Sales Manager
Oxyzo Financial Services Limited
Gurugram
11.2023 - Current
- Spearheaded initiatives to secure growth capital for SMEs, facilitating expansions, acquisitions, and strategic investments.
- Managed and expanded a robust portfolio of unsecured and structured loans, surpassing AUM of INR 20 Crores, specializing in infrastructure and manufacturing sectors.
- Optimized loan terms and conditions to meet client needs, ensuring strategic financial management and compliance with regulatory standards.
- Strategically allocated capital to maximize returns while prioritizing risk mitigation and adherence to regulatory requirements.
- Implemented proactive financial strategies that balanced profitability with client risk tolerance, achieving sustainable portfolio growth.
- Engineered and implemented customized loan structures for infrastructure and manufacturing clients, aligning with their financial objectives and risk profiles.
- Created and directed sales training and development courses to enhance team skills and performance.
Business Development Manager
PlanetSpark
Gurugram
09.2021 - 12.2022
- Managed a team of 8 Business Development Associates (BDAs), overseeing hiring, training, and performance optimization to drive sales growth.
- Responsible for managing their Profit & Loss (P&L) and implementing strategies to maximize team efficiency and profitability.
- Successfully negotiated and closed long-term agreements with new clients within assigned territories, achieving sales exceeding INR 2.7 Crores.
- Implemented effective upselling techniques to enhance per-sale revenues and profitability.
- Identified and efficiently corrected operational issues to maintain productivity goals and ensure seamless workflow.
- Drove team success by prioritizing tasks for quick and accurate job completion, contributing to overall team performance and client satisfaction.
- Accelerated sales conversion percentage from 3% to 8% through the implementation of effective ideas in virtual communication.
- Received Manager Top Gun Sales award more than 16 times by consistently exceeding targets, delivering over 130% week-on-week performance.
Business Development Manager
BYJU'S - Think & Learn Private Limited
Mumbai
08.2020 - 09.2021
- Conducted orientation sessions and implemented on-the-job training programs for new hires, created new sales strategies, standardized processes, formulated systems, and developed comprehensive training modules to enhance team performance and efficiency.
- Successfully negotiated and finalized long-term agreements with new clients within assigned territories.
- Led a team of 10 associates to achieve sales exceeding INR 9 crores, demonstrating strong leadership and sales management capabilities.
- Achieved a 50% increase in sales conversion rates and Average Revenue Per User (ARPU) by analyzing and optimizing key performance metrics such as calls-to-leads and connection rates.
- Implemented data-driven strategies to enhance sales effectiveness and maximize revenue generation opportunities.
Senior Associate - Business Development
BYJU'S - Think & Learn Private Limited
Chandigarh
03.2019 - 08.2020
- Successfully generated 1.4 Crore INR in revenue, surpassing targets by 118% as an individual contributor, achieved exceptional lead conversion rates and maintained an impressive 85% customer retention rate, while reflecting strong sales and customer relationship management skills.
- Enhanced sales techniques and devised strategic marketing plans, significantly strengthening business development initiatives. Also, applied proactive sales strategies to engage diverse customer segments, delivering comprehensive product knowledge
- Developed innovative lead generation ideas that effectively expanded the customer base and contributed to revenue growth.
- Applied hands-on problem-solving skills to generate and implement effective solutions, driving operational efficiencies and business success.
Intern - Business Development
American Express
New Delhi
08.2018 - 03.2019
- Held a frontline sales position in the consumer cards sales team, driving business growth and achieving sales targets consistently.
- Demonstrated consistent success in meeting and exceeding monthly sales targets, delivering robust performance in a competitive sales environment.
- Conducted effective prospecting to identify and engage potential customers, aligning product offerings with customer needs and preferences.
- Scheduled and conducted appointments, actively listening to customer needs to recommend and sell the most suitable card products.
- Prioritized delivering a positive customer experience while focusing on acquiring new customers and building lasting relationships with premium clientele.
- Acquired over 60 new customers monthly in the premium segment of American Express through consultative selling techniques and defined channels of acquisition
Education
Bachelor of Engineering - Mechanical Engineering
Chitkara University
Rajpura,Punjab07-2018
Skills
- Business Development and Planning
- Sales Strategy
- Complex Negotiations
- Decision Making
- Territory Management
- KPI Tracking
- Team Building
- Lead Generation
- Team Recruiting and Onboarding
- Goal Setting and Achievement
Languages
Hindi
First Language
English
Advanced (C1)
C1
Punjabi
Advanced (C1)
C1
Timeline
Area Sales Manager
Oxyzo Financial Services Limited
11.2023 - Current
Business Development Manager
PlanetSpark
09.2021 - 12.2022
Business Development Manager
BYJU'S - Think & Learn Private Limited
08.2020 - 09.2021
Senior Associate - Business Development
BYJU'S - Think & Learn Private Limited
03.2019 - 08.2020
Intern - Business Development
American Express
08.2018 - 03.2019
Bachelor of Engineering - Mechanical Engineering
Chitkara University
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