Accomplished Sales Manager offering high performance leading development and implementation of superior sales strategy. Proven track record of identifying and creating profitable business opportunities, qualifying authentic prospects and cultivating strong partnerships. Demonstrated expertise in team leadership and development.
Overview
1
1
Certification
15
15
years of professional experience
Work History
Area Sales Manager (BDM)
Godrej & Boyce Mfg. Co. Ltd
05.2021 - Current
Managed over 100 crore in sales across Uttar Pradesh with a team of seven assistant managers and deputy managers.
Developed and maintained relationships with 15 distributors, 70 direct dealers, and 1,500 retailers to enhance market presence in assigned territory.
Increased sales across retail institutions, modern trade, and e-commerce within the designated territory.
Established distribution networks and coordinated channel activities in designated cities to drive sales growth.
Achieved sales objectives while maintaining outstanding inventory management practices.
Monitored team productivity and guided efforts in enquiry generation to achieve sales objectives.
Coordinated with branch commercial accounts and warehouse teams for seamless daily operations.
Conducted competitor tracking and analysis to inform strategic decisions.
Assistant Manager
Godrej & Boyce Mfg. Co. Ltd
08.2016 - 04.2021
Increasing sales generation from Retail, Institutions, Modern Trade and E-commerce in the assigned territory.
Collaborated with influencers and suppliers to boost sales, managing 20 dealers and 350 retailers.
Achieving objectives for assigned area of sales, outstanding, inventory management.
TSI monitoring & increasing productivity and training of TSI, DSI.
Monitoring sales throughput and enquiry base and guiding the team for objective achievement and enquiry generation.
Established distribution set-up and managed channel activities in assigned cities through network creation and optimization.
Planning, reviewing of sales and organizing carpenter/ hardware meets for product promotions for different channels and suppliers / influencers.
Tracked competitors' activities and analyzed market trends to inform strategy.
Ensuring claim / grievance settlement and closing customer complaints.
Co-coordinating with branch commercial, accounts and warehouse team for smooth day to day operations.
Coordinating other functions such as Accounts, Order Booking, Warehousing, Dispatches, Supply Chain, etc. at branch and HO.
Ensured daily updates of MS CRM, daily sales report, MIS, and other systems by all team members, monitoring compliance.
Territory Lead
CEAT
09.2013 - 07.2016
Maintained productive communications with channel partners to strengthen relationships and drive engagement.
Executed below-the-line marketing strategies and coordinated channel partnership meetings to align objectives.
Monitored channel sales activities to identify trends and opportunities.
Established training programs for sales partners.
Utilized resources based on sales forecast.
Conduct existing promotional and marketing activities.
Senior Property Consultant
Bop Realty
01.2012 - 12.2012
Assisted clients in successfully navigating property sales and development processes.
Coordinated property closings and oversaw document signing to facilitate smooth transactions.
Prepared and interpreted legal documents, including listings and sales contracts, to ensure compliance and clarity.
Monitored agreements to ensure compliance with terms and conditions.
Analyzed market trends to determine competitive market price.
Education
MBA/PGDM - Marketing
IILM GSM Greater Noida
12-2012
BCA - Computers
Agra University
12-2009
Skills
Channel Sales Management
Channel Development
Sales forecasting
Strategic Partnerships
Competitor analysis
Performance monitoring
Channel partner engagement
Team leadership
Certification
ANIIT, Awarded ANIIT In Information Systems Management, A 24 Month IT-Program Offered By NIIT Ltd. The Curriculum Included IT Fundamentals And Computing., 04/30/10