Summary
Overview
Work History
Education
Skills
Accomplishments
Languages
Websites
Timeline
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ARYANN KHURANA

Ghaziabad

Summary

Dynamic professional with a proven track record at Yes Bank in market research and team collaboration. Excelled in leveraging presentation skills and MS Excel to drive strategic partnerships and enhance sales initiatives at StoneMill India. Recognized for identifying trends and opportunities that significantly contributed to project successes, achieving notable efficiency enhancements and improved team collaboration across departments. Committed to continuous professional growth and adapting swiftly to new processes and systems.

Overview

2
2
years of professional experience

Work History

Trainee in Partnership Alliances

Yes Bank
Mumbai
09.2023 - 11.2023
  • Conducted thorough research on prominent e-commerce brands, such as Nykaa, to identify potential synergies for establishing co-branded credit card partnerships.
  • Led a comprehensive competitive analysis to benchmark Yes Bank against industry peers, gaining insights into market trends, best practices, and areas for strategic differentiation.
  • Executed a SWOT analysis to assess the strengths, weaknesses, opportunities, and threats associated with potential partnership alliances, providing a strategic framework for decision-making.
  • Conducted meticulous market research to understand the dynamics of the financial and e-commerce sectors, identifying emerging trends and opportunities for collaboration.

Sales Intern

StoneMill India
Mumbai
11.2021 - 12.2021
  • Company Overview: A prominent publishing house.
  • Devised and executed a pre-booking sales strategy for an upcoming book authored by a renowned educator during an internship at Stonemill, India.
  • Conducted thorough research to understand market dynamics, target audience preferences, and competitor strategies, informing the development of an effective sales approach.
  • Generated innovative ideas to enhance the pre-booking sales process, contributing to increased engagement and customer interest in the upcoming book.
  • Maintained effective communication channels to coordinate marketing, branding, and sales initiatives, ensuring a cohesive and integrated approach in promoting the book.
  • Executed marketing strategies to enhance the visibility and desirability of the upcoming book, leveraging branding techniques to establish a strong presence in the market.
  • Successfully implemented sales initiatives, demonstrating a keen understanding of the sales process and contributing to the achievement of pre-booking targets
  • A prominent publishing house

Education

BBA - Branding & Advertising

NMIMS University
Mumbai, Maharashtra
07-2024

High school or equivalent - Commerce

The Lawrence School
Lovedale
04-2021

Skills

  • Market Research
  • Presentation Skills
  • Basic video editing skills in Adobe Premiere Pro
  • MS Word
  • MS Excel
  • Canva
  • Team collaboration

Accomplishments

  • Successfully contributed to the production of a compelling advertisement for Cadbury as part of an ad film making project.
  • Demonstrated proficiency in devising a comprehensive advertising campaign utilizing Integrated Marketing Communications (IMC) tools.
  • Played a key role in boosting store visibility for a local vendor by designing impactful posters, resulting in increased foot traffic and sales.
  • Demonstrated leadership within the Promotions & Events Team, contributing to community service initiatives.
  • Played a pivotal role in content creation for ATELIER, the Fashion Club of NMIMS SOBA, demonstrating creativity and communication skills.
  • Showcased leadership skills through active participation and leadership roles in various football tournaments.

Languages

English
First Language
Hindi
Advanced (C1)
C1
Punjabi
Intermediate (B1)
B1

Timeline

Trainee in Partnership Alliances

Yes Bank
09.2023 - 11.2023

Sales Intern

StoneMill India
11.2021 - 12.2021

BBA - Branding & Advertising

NMIMS University

High school or equivalent - Commerce

The Lawrence School
ARYANN KHURANA