Ashish Rawat
Gurugram
Summary
Expertise in Google, Facebook, Google Analytics & LinkedIn. In my current role, I help brands with paid media activities along with identifying the right targeting strategy to best suit goals specific to each product, ensuring that the KPIs set are met. Handled Online Marketing activities of various organizations in the field of Automobile.
Overview
2
2
years of professional experience
1
1
Certification
Work History
Executive- Media
Dentsu Group (Isobar)
2022.09 - Current
- Created & Managed Meta Campaigns, LinkedIn and Google Ads campaigns
- Weekly reporting, Analysis & performance improvement
- Maintaining the KPI and efficacy of reserve media and biddable platforms
- Media planning/buying and various operations for B2B and B2C clients
- Media Servicing to Scale up the Revenue of Media and Performance marketing
- Making recommendations to continually improve performance by analyzing campaigns performance
- Ensuring monthly growth depending upon the on-brand’s objective/KPI
- Proficient in using Excel, Microsoft Word, and PowerPoint
- Build, launch, and optimize paid campaign in Google (SEM), Social (Facebook, Instagram, Twitter, LinkedIn) Monitor ad delivery and discrepancies across multiple measurement platforms such as Google Analytics, DCM
Education
Bachelor of Technology -
Uttarakhand Technical University
01.2017
Intermediate Education -
CBSE
01.2013
High School Education -
CBSE
01.2011
Skills
- Google Analytics
- Biddable Platforms (Google and Facebook)
- Google Adwords
- Meta - Ads Manager
- X - Ads Manager
- Media Buying
- Advertising Campaigns
- Performance reporting
- Pay-per-click advertising
- Continuous Improvement
- Budget Management
- Data Analysis
- Campaign Management
- Performance Improvement
Certification
- Google AdWords Professional (Certified)
- Bing Ad Professional
- Facebook Blueprint Certified
- Google Green Belt Certified
Personal Information
Title: Executive – Media Planning
Languages
- English, Full Professional
- Hindi, Professional Working
Timeline
Executive- Media
Dentsu Group (Isobar)
2022.09 - Current
Bachelor of Technology -
Uttarakhand Technical University
Intermediate Education -
CBSE
High School Education -
CBSE
- Google AdWords Professional (Certified)
- Bing Ad Professional
- Facebook Blueprint Certified
- Google Green Belt Certified
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