Summary
Overview
Work History
Education
Skills
Timeline
Generic
BISHAL BORA

BISHAL BORA

Operations Head
Chak Garia

Summary

Seeking challenging assignment with a leading organization in Sales Management and Business Development in Field Sales and Marketing.

Overview

22
22
years of professional experience
2003
2003
years of post-secondary education

Work History

General Manager - EAST Operation

Coffee Day Global Beverages Ltd
12.2021 - Current
  • Company Overview: Café Coffee Day Division
  • Responsible to drive PNL for the region for both the vertical's (Vending and Café) by delivering Revenue ABP Month on Month
  • Responsible to Expand New properties followed by retention of Existing properties
  • Closely work with cross functional departments to Execute various Route to cafes and local warehouse for vending direct and indirect distributions
  • Responsible for New Launch products, Marketing interventions
  • Manage travel and expense reports for department team members, ZBMs and Area Managers
  • Responsible for retention of Manpower
  • Inventory Management at Café Level, client level, distributors lever for vending followed by Warehouse management, Kitchen production forecast followed by new machines requirements and pull-out data's submission etc
  • Responsible for New business development for the r

Regional Manager - East

Coffee Day Global Beverages Ltd
04.2020 - 11.2020
  • Deliver Business Development for the region through a large team of Sales for the Vending Division
  • Deliver and maintain Budgeted ABP for the region as Base Management
  • Attend Various corporate client meets followed by retail market visit on time to time as per PJP
  • Distributor management, Direct client management
  • Inventory management at warehouse and distributor level
  • New Product launch, Collaboration etc

Zonal Sales Manager -Northeast

Coffee Day Global Beverages Ltd
01.2019 - 03.2020
  • Responsible to deliver budgeted Revenue business for the Zone/ Branch
  • Responsible to handle a Team of 2 Sales Managers and 27 Territory manager within the Zone
  • Distributor Management and Appointment of new Distributors
  • Inventory Management at Distributor level
  • Handle PNL for the Zone

Channel Relationship manager -West Bengal and Jharkhand.

Amazon
07.2017 - 12.2018
  • As a business manager responsible To Handle Various Service Partner and interact with them on daily basis on operation and performance
  • To lead a team of 8 CTL, and 21 Service Partners to achieve the organization business objectives and also effective reporting of seller service and competition
  • Infra Planning on a monthly basis and work Upon peak volume day wise
  • Training and monitoring the performance of the team members to ensure efficiency levels, Lead along with Support channel configuration team to ensure launches on time
  • To initiate and implement various plans and strategies of the company at the field level and ensure its successful application in all forms in day-to-day activities
  • Ensuring the maximum availability and visibility of the brand in the territory
  • Pin Code wise Service Partner planning and implementing Launch Plan

Area Manager Sales - Traditional Trade-Kolkata Metro

Britannia Ind
08.2016 - 06.2017

Handled Core KOL Metro General trade followed by the wholesale market

Handled a large team of Sales officers and senior officers

Handled Direct distribution , Appointed new distributor partners to enhance depth.

Responsible to execute all the GTM policies across the area

Area Manager Sales - Traditional Trade-South Bengal

PepsiCo (Foods)
11.2015 - 05.2017

Handled the general Trade business of Entire South and North Bengal

Gained Market Share

Promoted internally twice for better contribution

Handled trade marketing for the area for about 6 months

Area Manager Sales - Traditional Trade - Assam

PepsiCo (Foods)
02.2013 - 10.2015

Handled The Upper Assam Belt along with Arunachal and Nagaland

Responsible to deliver year on year growth followed by WD and ND gain.

Distributor management , Team of Sales officers and TSM handing

Assistant Sales Manager - Modern Trade-Bangalore

PepsiCo(beverage)
01.2012 - 01.2013

Handled the Largest Modern Trade mkt of the country (Bengaluru)

Handled P2 Ans D2C customers followed by the entire wholesale Market

Gained share in largest chains like reliance,Metro,Spencer's, Abrl Etc

Customer Executive L03-Modern Trade-Bangalore

PepsiCo(beverages)
04.2010 - 12.2011

Territory Sales Manager- Upper Assam

Idea Cellular
08.2009 - 03.2010

Senior Sales Officer-Guwahati

Cadbury India
08.2007 - 07.2009

Customer Executive, Hyderabad

PepsiCo Ind Holdings ltd
01.2006 - 08.2007

Business Development Executive-Hyderabad

3m India limited
01.2003 - 12.2005

Education

Bachelor of Business Administration -

International Management Centre

Skills

    Operations management

    Team leadership

    Time management

    Budget analysis

    Strategic planning

    P&L management

    Inventory control

Timeline

General Manager - EAST Operation

Coffee Day Global Beverages Ltd
12.2021 - Current

Regional Manager - East

Coffee Day Global Beverages Ltd
04.2020 - 11.2020

Zonal Sales Manager -Northeast

Coffee Day Global Beverages Ltd
01.2019 - 03.2020

Channel Relationship manager -West Bengal and Jharkhand.

Amazon
07.2017 - 12.2018

Area Manager Sales - Traditional Trade-Kolkata Metro

Britannia Ind
08.2016 - 06.2017

Area Manager Sales - Traditional Trade-South Bengal

PepsiCo (Foods)
11.2015 - 05.2017

Area Manager Sales - Traditional Trade - Assam

PepsiCo (Foods)
02.2013 - 10.2015

Assistant Sales Manager - Modern Trade-Bangalore

PepsiCo(beverage)
01.2012 - 01.2013

Customer Executive L03-Modern Trade-Bangalore

PepsiCo(beverages)
04.2010 - 12.2011

Territory Sales Manager- Upper Assam

Idea Cellular
08.2009 - 03.2010

Senior Sales Officer-Guwahati

Cadbury India
08.2007 - 07.2009

Customer Executive, Hyderabad

PepsiCo Ind Holdings ltd
01.2006 - 08.2007

Business Development Executive-Hyderabad

3m India limited
01.2003 - 12.2005

Bachelor of Business Administration -

International Management Centre
BISHAL BORAOperations Head