Summary
Overview
Work History
Education
Skills
Extracurricular Activities
Languages
Personal Information
Languages
Certification
References
Timeline
Generic

Biswa Bhusan Praharaj

Bangalore

Summary

Dynamic sales leader with extensive experience at HDFC Life Insurance, driving market share growth and achieving sales targets. Proven expertise in performance monitoring and strategic planning, coupled with strong team leadership and stakeholder engagement skills. Successfully enhanced relationships and executed impactful bancassurance strategies, fostering collaboration and business development initiatives.

Overview

20
20
years of professional experience
1
1
Certification

Work History

Associate Regional Head

HDFC Life Insurance Co. LTD.
06.2021 - 01.2024
  • Oversaw Bancassurance partner business operations for the Zone.
  • Managed direct team of Territory Managers, Sales Managers, CAMs, and Sr CAMs.
  • Achieved sales targets and increased market share in the Zone.
  • Monitored and analyzed performance against defined targets for each team member.
  • Enhanced relationships with Regional Managers, Cluster Heads, and key stakeholders.
  • Drove local and national marketing campaigns to boost brand visibility.
  • Reviewed lead and sales input management regularly based on sales equation matrix.
  • Recruited and trained personnel for optimal zone performance.

Regional Business Head – Bancassurance, UBI

IndiaFirst Life Insurance Co. LTD.
03.2020 - 05.2021
  • Oversaw operations of Bengaluru Zone, including 675 branches across 8 regions.
  • Developed and executed strategic plans to meet sales targets for the zone.
  • Monitored monthly performance metrics to evaluate success against KPIs.
  • Cultivated strong partnerships with Zonal Head and Regional Managers of partner banks.

City Head, Affluent Banking (Burgundy and NRI)

Max Life Insurance Company Limited
01.2019 - 02.2020
  • Led life insurance operations within wealth management sector at Axis Bank, focusing on Wealth and Private Wealth RMs.
  • Attained essential performance indicators such as premium goals, activation ratios, case sizes, and case rates.
  • Coordinated with major stakeholders including Circle Heads, Cluster Heads, Branch Heads, and City Heads.
  • Executed strategic initiatives locally while promoting broader national and regional business objectives.
  • Maintained compliance with bank standards for product mix and quality business processes.

Area Head, Bangalore

Reliance Capital Group
07.2014 - 12.2018
  • Formulated comprehensive strategies to achieve team revenue targets.
  • Customized wealth solutions, including mutual funds, equity trading, and private equity based on client needs.
  • Developed diversified portfolios with optimal product mix to enhance customer value.
  • Managed budgeted team of TMs and Wealth RMs, ensuring alignment with business objectives.
  • Recruited, trained, and monitored performance of team members according to productivity metrics.
  • Maintained strong relationships with HNI and super HNI clients, ensuring exceptional service quality.
  • Optimized customer engagement through personalized financial recommendations and support.

Area Manager, Third Party Distribution

Reliance Life Insurance Company Limited
06.2014 - 12.2018
  • Achieved new business and renewal premium targets from assigned partners.
  • Cultivated relationships with national and regional brokers, including Reliance Money and Muthoot Finance.
  • Recruited corporate agents and brokers to enhance incremental business opportunities.
  • Ensured adherence to regulatory and compliance standards across all operations.
  • Maintained strong partnerships with Regional and Zonal teams for effective business development.
  • Formulated strategies to boost sales, market share, and customer satisfaction.
  • Developed sales forecasts and schedules aligned with productivity targets.

Territory Manager, Corporate Division

Bajaj Allianz Life Insurance Co. Ltd.
06.2011 - 06.2012
  • Acquired employee benefit funds from governments and private establishments, including Gratuity Fund and Superannuation Fund.
  • Provided regular updates to clients on market trends and return analyses.
  • Prepared detailed reports analyzing regional market conditions and progress toward objectives.
  • Led sales planning and account management to grow existing accounts and establish new ones.

Business Development Manager – Third Party Distribution

Reliance Life Insurance Co. Ltd.
06.2008 - 06.2011
  • Managed recruitment and operations for broker, bancassurance, and corporate agency channels in region.

Analyzed target achievement gaps and implemented strategic adjustments to meet objectives.

  • Coordinated successful launches of new products and marketing campaigns region-wide.
  • Reviewed monthly sales targets and performance metrics for PFCs and Sales Managers.
  • Utilized robust engagement and marketing strategies to expand assigned territory significantly.
  • Cultivated long-term partnerships with key stakeholders to increase market share.

Branch Head

HDFC Standard Life Insurance Company Limited
Bhubaneswar
03.2008 - 06.2008
  • Executed recruitment initiatives for Sales Managers and developed Advisor base.
  • Managed key business metrics aligned with assigned budget.

Business Associate Manager

TATA AIG Life Insurance Company Limited
Sambalpur
04.2007 - 03.2008
  • Managed over fourteen business associates and a network of ninety advisors across Western Orissa.
  • Recruited and developed business associates, ensuring necessary support for optimal performance.

Sales Executive

Philips Electronics India Private Limited
07.2006 - 04.2007
  • Achieved sales and collection targets through distribution network in Orissa.
  • Maintained strong relationships with key accounts, including Big Bazaar and Vishal Mega Mart.
  • Executed strategic projects to enhance market reach and boost secondary market extraction.
  • Monitored secondary sales daily, emphasizing importance of range selling.

Corporate Agency Manager, Bancassurance

HDFC Standard Life Insurance Company Limited
Orissa
07.2004 - 07.2006
  • Oversaw insurance business for three national corporate accounts, including HDFC Bank and HBL Global, across Orissa.
  • Led training and development initiatives for bank sales force to optimize insurance product offerings.
  • Cultivated strong relationships with stakeholders, including Cluster Heads, BMs, RMs, and PBs.
  • Monitored and analyzed branch performance against established targets to drive accountability.

Education

MBA - Sales and Marketing

Nagaland University
01.2012

Bachelor’s Degree - Accountancy Honors

Utkal University
01.2000

Intermediate -

CHSE
01.1997

Matriculation -

BSE
01.1995

Skills

  • Sales management and market analysis
  • Team leadership and relationship management
  • Performance monitoring and strategic planning
  • Bancassurance sales strategies
  • Profit and loss oversight
  • Stakeholder engagement
  • Business development initiatives
  • Collaboration and teamwork
  • Problem-solving techniques
  • Training and mentorship

Extracurricular Activities

Represented Inter College Basket Ball under Utkal University and Council of Higher Secondary Education Orissa.

Languages

  • Oriya
  • English
  • Hindi

Personal Information

  • Date of Birth: 05/25/80
  • Gender: Male
  • Religion: Hindu

Languages

English
First Language
English
Proficient (C2)
C2
Hindi
Advanced (C1)
C1

Certification

  • NISM V

References

References available upon request.

Timeline

Associate Regional Head

HDFC Life Insurance Co. LTD.
06.2021 - 01.2024

Regional Business Head – Bancassurance, UBI

IndiaFirst Life Insurance Co. LTD.
03.2020 - 05.2021

City Head, Affluent Banking (Burgundy and NRI)

Max Life Insurance Company Limited
01.2019 - 02.2020

Area Head, Bangalore

Reliance Capital Group
07.2014 - 12.2018

Area Manager, Third Party Distribution

Reliance Life Insurance Company Limited
06.2014 - 12.2018

Territory Manager, Corporate Division

Bajaj Allianz Life Insurance Co. Ltd.
06.2011 - 06.2012

Business Development Manager – Third Party Distribution

Reliance Life Insurance Co. Ltd.
06.2008 - 06.2011

Branch Head

HDFC Standard Life Insurance Company Limited
03.2008 - 06.2008

Business Associate Manager

TATA AIG Life Insurance Company Limited
04.2007 - 03.2008

Sales Executive

Philips Electronics India Private Limited
07.2006 - 04.2007

Corporate Agency Manager, Bancassurance

HDFC Standard Life Insurance Company Limited
07.2004 - 07.2006

MBA - Sales and Marketing

Nagaland University

Bachelor’s Degree - Accountancy Honors

Utkal University

Intermediate -

CHSE

Matriculation -

BSE
Biswa Bhusan Praharaj