· Experienced Sales & Marketing professional with a proven track record of driving sales growth and driving overall branding and marketing initiatives. Possess strong leadership skills with the ability to motivate team to exceed targets. Proven success in developing strategies to increase market share and maximize profits .
● Execution of sales management process:
1) Distribution network expansion and management.
2) Execution of trade schemes and maintaining commercial hygiene.
3) Maintaining a professional relationship with our business partners.
4) Responsible for entire gamut of lead management, sales and business development for the region.
5)Analyzing competition scenario and reporting the same
6) Achieve sales target for territory
● External stakeholder management:
1) Ensure training of trade partners- salesmen and sales promoters on product.
2) Ensure shop floor hygiene- display, planogram etc.
3) Implementation of credit policy, minimize daily sales outstanding and increase collections
● Monitor and analyses the market scenario, competitors activities including price trade partner management:
1) Monitor trade partner inventories and plan stock inventory.
2)Collect feedback from distributors and dealers
● Managing modern trade network with a team of shop promoters in stores like Vijay sales, tata croma , electronic paradise .
Achieved sales target and handled chandigarh distribution and key retailers .
▪ Sales network expansion and management- Provided dealers and distributors in the area about information with new or improved products and services in order to improve sales in the area.
▪ Engaged trade schemes and maintaining commercial hygiene.
▪ Worked continuously towards improvement of the channel.
▪ Maintained a long-term relationship with our business partners.
▪ Responsible for entire gamut of lead management, sales and business development for the region.
▪ Analyzed competition scenario and reporting the same - MIS Reporting.
▪ Implemented credit policy, minimized daily sales outstanding and increase collections.
▪ Ensured proper chain management and handling compliance issues
▪ Demonstrated the whirlpool values in day to day activities.
▪ Taken care of key accounts and accounts which includes channel sales, maintaining planogram with competitive benchmarking, maintaining display, scheme working, sign off and reconciliation.
· WON DIWALI CONTEST 2019 IN WHIRLPOOL OF INDIA LTD
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· RANKED NUMBER 1 FOR BILLING HIGHEST NUMBER OF RETAILERS IN A MONTH
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