Summary
Overview
Work History
Education
Skills
Interests
Additional Information
Timeline
Generic
Harshit Asthana

Harshit Asthana

Channel Relationship Manager
Lucknow,UP

Summary

  • An astute professional having 5+ year of experience in Sales, Marketing & Product Development.
  • Currently associated with Ultratech Cements Ltd. as Channel Relationship Manager (General Trade).
  • Strong business acumen in taking up new product lines / challenges & converting them into success stories.
  • Competent in channel sales, budgeting, forecasting, sales promotion, business development and marketing plan in a challenging environment.
  • Have a flair for charting out marketing strategies and contributing towards setting up distribution networks
  • Enhancing business volumes & growth and achieving revenue and profitability norms.

Overview

5
5
years of professional experience
7
7
years of post-secondary education

Work History

Channel Relationship Manager

Ultratech Cements Limited
Lucknow
01.2022 - Current
  • Effective channel sales management (primary & secondary)
  • On boarding new clients for market share gain
  • Handling Business of approx
  • 75 Cr annually with 50+ dealer network
  • Positioning new product and services in market to cater emerging demands
  • Maintaining collection hygiene for uninterrupted business transaction
  • Organising channel partners meeting for better interface & training & development
  • Working on end-to-end for new product & service launch
  • Providing solutions & guidance for customer complaints
  • Preparing sales/performance for territory as well as for dealers for regular performance monitoring

Area Executive

ITC Ltd
Lucknow
03.2017 - 01.2022
  • Brands - Aashirvaad, Sunfeast, Yippie, Bingo, Candyman
  • Formulate and implement section level sales and distribution plan at outlet level
  • Achieve visibility, availability and sales target for defined products range
  • Implementation of brand inputs and merchandising activities in the market and ensuring proper communication of trade marketing & distribution plans
  • Functionality includes sales planning and analysis, stock control, sales forecast and estimation, investment planning, execution of new launches and trade meets
  • Handled 6 distributors and 70 stockiest with a team of 17 salesmen, 2 Team leaders & 2 PSR.
  • Responsible for achieving primary and sales targets by tracking daily basis and growing month by month.
  • To plan and successfully implement new product launchings and trade promotions to strengthen brands.

Education

PGDM - Sales And Marketing Education

Financial Services & Marketing, Jaipuria Institute of Management
06.2015 - 03.2017

B.Com -

Jai Narayan Post Graduate College Affiliated To Lucknow University
06.2011 - 05.2014

Senior Secondary Schooling -

Rani Laxmi Bai Senior Secondary School
04.2009 - 04.2011

Skills

    Business development and planning

undefined

Interests

Reading

Travelling

Cooking

Listening Music

Additional Information

  • Date of Birth: 07/12/1993

Timeline

Channel Relationship Manager

Ultratech Cements Limited
01.2022 - Current

Area Executive

ITC Ltd
03.2017 - 01.2022

PGDM - Sales And Marketing Education

Financial Services & Marketing, Jaipuria Institute of Management
06.2015 - 03.2017

B.Com -

Jai Narayan Post Graduate College Affiliated To Lucknow University
06.2011 - 05.2014

Senior Secondary Schooling -

Rani Laxmi Bai Senior Secondary School
04.2009 - 04.2011

Similar Profiles

CREATE PROFILE
Harshit AsthanaChannel Relationship Manager