Neha Kate
Sr Digital Marketer
Navi Mumbai,Maharashtra
Summary
Throughout my career in the digital marketing domain I have worked with multiple FMCG brands on Biddable Search & Social to help achieve Brand KPIs along with strong client servicing to ensure a strong agency to client engagement. My objective is to now find a role that involves brand planning along with client communications
Overview
1
1
Language
12
12
years of post-secondary education
8
8
years of professional experience
Work History
Group Head
PERFORMICS.CONVONIX, Biddable Media
Mumbai
01.2015 - Current
- Part of the PGD Performance team (Publicis Groupe Delivery) catering to global clients, majorly the UK region
- Responsible for delivery, engagement management & resolution management
- Undertaking account on-boarding across new brands & leading the overall engagement for smooth communication
- Acting as the focal point of communication for relevant stakeholders.
- Managing a team of analysts, associates & BMs, responsible for their delivery & growth.
- Working with the team across FMCG brand on paid search platforms including Google Ads, SA360, Facebook Ads for account strategy, campaign management, optimization, reporting, implementations, amendments & identifying market trends to be in parallel with the KPI targets & business goals
- Proven track record of setting up new clients on board, establishing KPI targets, restructuring of account structures, campaign activation, pre & post campaign analysis
- Branding activities for brands through paid media platforms with heavy focus on quality content, garner cost efficiencies
- Pre campaign planning & post campaign analysis for performance presentation
Technical Analyst
IBM GTS
Bangalore
12.2013 - 01.2015
- Platform: Windows 7, Linux.
- Domain: SAP – Software, Applications and Products in Data Processing.
- Key Functions: Client Communication, Troubleshooting Client Issues in SAP.
- Exposure to timely resolving client issues.
- Consistency in performing and delivering the role effectively.
Education
Bachelor of Engineering - Information Technology
Dhole Patil College of Engineering, University of Pune
06.2010 - 01.2013
Diploma - Computer Technology
Bharti Vidyapeeth Institute of Technology
06.2007 - 01.2010
Secondary School Certificate -
St. Augustine’s High School, Maharashtra State Board
06.2000 - 03.2007
Skills
Client Servicing
undefinedAdditional Information
- ACHIEVEMENTS , President of St. Augustine’s High School, 2006-07 Secured 2nd position in Personality Pageant at SSC Camp, Jaipur Secured 1st position for Singing Competition at inter-college festival ‘Kshitij’, 2011 & 2012
Timeline
Group Head
PERFORMICS.CONVONIX, Biddable Media
01.2015 - Current
Technical Analyst
IBM GTS
12.2013 - 01.2015
Bachelor of Engineering - Information Technology
Dhole Patil College of Engineering, University of Pune
06.2010 - 01.2013
Diploma - Computer Technology
Bharti Vidyapeeth Institute of Technology
06.2007 - 01.2010
Secondary School Certificate -
St. Augustine’s High School, Maharashtra State Board
06.2000 - 03.2007