Nikita Khair
Pune
Summary
Results-driven Senior Lead Generation Executive specialising in B2B lead generation and email outreach. Leads multi-channel campaigns, generating qualified leads to support sales objectives. Utilises CRM tools like Zoho and Apollo to optimise campaign strategy and performance. Former Business Analyst, enhancing campaign effectiveness through data analysis and strategic planning while mentoring junior team members.
Overview
11
11
years of professional experience
Work History
Senior Lead Generation Executive
Fidel Softech
07.2025 - Current
- Run multi-channel lead generation campaigns for Fidel Softech services
- Plan campaign strategy
- Structured lead generation process to ensure consistent delivery of qualified leads
- Executed email outreach campaigns across global markets, enhancing lead engagement
- Create and optimize email sequences
- Monitor campaign performance and improve results
- Generated over 10 qualified leads monthly, supporting sales growth objectives
- Managed multiple campaigns across industries
- Use Zoho CRM, Instantly, Apollo, LinkedIn, ContactUs
- Deliver performance reports
- Attend client calls
- Mentored subordinatesr in developing skills and improving performance
- Monitored operations to keep processes aligned with targets and matching forecasts.
Business Analyst
BizKonnect
09.2015 - 06.2025
- Analysed campaign performance and provided optimization recommendations
- Collaborated with clients to define target profiles and campaign objectives
- Executed campaigns using Bizkart, Thunderbird, and manual outreach, aligning with client goals
- Utilized platforms like Apollo, ZoomInfo, LinkedIn, and Lusha for lead generation
- Validated and enriched email lists, enhancing deliverability
- Created email drafts aligned with client requirements
- Prepared and presented weekly reports to stakeholders
Education
MBA - Marketing
Indira Global Business School
01-2014
BCA - Computer
Marathwada Mitra Mandal College
Pune01-2012
Skills
- B2B Lead Generation
- Lead generation
- Email Outreach
- Email campaigns
- CRM Tools (Zoho, Apollo)
- CRM administration
- Campaign Strategy
- Campaign management
- Data analysis
- Performance optimisation
- Stakeholder engagement
- Team leadership
- Team management
Linkedin Profile
https://www.linkedin.com/in/nikita-khair-418b44104/
Timeline
Senior Lead Generation Executive
Fidel Softech
07.2025 - Current
Business Analyst
BizKonnect
09.2015 - 06.2025
MBA - Marketing
Indira Global Business School
BCA - Computer
Marathwada Mitra Mandal College