P.B Tirumala Sandeep
Hyderabad
Summary
Dynamic digital marketing professional with a proven track record at Google Operations Center, excelling in campaign optimization and client relationship management. Expert in Google Ads and performance marketing, I consistently drove significant ROAS improvements while collaborating with diverse teams to exceed KPIs. Passionate about leveraging data-driven strategies for impactful advertising solutions.
Overview
4
4
years of professional experience
Work History
Digital Media Senior Associate
Google Operations Center (GOC)
10.2024 - Current
- Working as an Ad specialist, I bridged the gap between account managers and diverse advertisers across all regions.
- Working as part of the troubleshooting team helped the advertisers to address all their concerns with respect to both Search and Performance Max campaigns.
- I assisted several companies in maximizing their ROAS targets (Return on Ad spent) by implementing and testing various digital marketing strategies.
- Collaborated extensively with different L2 teams (Googlers) for Search Ads and P-MAX campaigns for our clients.
- Responsible for managing a portfolio of Platinum and Gold advertisers and recommending any necessary changes to their Google Ads account.
Analytics Associate
Accenture
06.2021 - 09.2024
- Previously worked as an Analytics associate at Accenture, serving premium client Meta (formerly known as Facebook).
- Helping Facebook's managed advertisers understand the value of Advertising on Facebook platform by surfacing date from multiple in a scalable manner and consumable format.
- I was actively involved in troubleshooting various errors and providing the advertisers best support to run their Ads.
- I consistently exceeded all Key Performance Indicators (KPIs) and maintained a perfect 100% Service Level Agreements (SLA) on a month-over-month basis.
- Actively collaborated with different stakeholders, including teams from Nielsen and Kantar, to achieve project objectives.
Education
B-Tech - Information Technology
Guru Nanak Institute of Technology
12-2020
Skills
- Google Ads
- Digital marketing strategy
- Campaign optimization
- Client relationship management
- Performance Marketing
- Microsoft Office tools
Timeline
Digital Media Senior Associate
Google Operations Center (GOC)
10.2024 - Current
Analytics Associate
Accenture
06.2021 - 09.2024
B-Tech - Information Technology
Guru Nanak Institute of Technology
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