Summary
Overview
Work History
Education
Skills
Languages
Head
Languages
Certification
Timeline
Generic
PRASEED P B

PRASEED P B

THRISSUR

Summary

Results-driven Branch Manager with over 22 years of experience in the pump industry, specializing in driving growth across agricultural, domestic, industrial, and commercial sectors in Kerala. Expertise in sales strategy execution, dealer network expansion, and market development. Demonstrated success in team leadership, channel management, and customer relationship development, enhancing operational performance and achieving consistent business results.

Overview

23
23
years of professional experience
1
1
Certification

Work History

BRANCH MANAGER

KSB Limited
KOCHI
04.2019 - Current

Job Profile

  • Led branch operations with accountability for revenue growth, market share expansion, and profitability.
  • Developed and executed state-level sales strategies, marketing plans, and annual business targets.
  • Managed and mentored multi-segment sales teams to achieve business objectives and improve field effectiveness.
  • Strengthened dealer and distributor network, enhancing availability and visibility while driving business development across Kerala.
  • Oversaw sales and marketing operations for the pump sets and valves business across Kerala, covering agricultural, domestic, water and wastewater, industrial, commercial building services, and valves segments.
  • Designed and implemented plumber & mechanic engagement programs, including loyalty schemes, incentive programs, product training, and relationship development activities.
  • Conducted plumber/mechanic meets, retailer activations, and field demonstrations to enhance brand visibility and influencer confidence.
  • Built strong relationships with consultants, contractors, builders, government departments, OEMs, and institutional customers.
  • Managed key project accounts in Water Supply, Wastewater, Industrial, and Commercial Building segments, ensuring alignment with business objectives.
  • Ensured effective sales forecasting, order execution, inventory planning, and receivables control.
  • Monitored competitor activities, pricing trends, and emerging opportunities to strengthen market positioning.
  • Coordinated with factory, service, and logistics teams to execute projects smoothly.

Dy Manager

KSB Limited
KOCHI
01.2011 - 03.2019
  • Developed and executed targeted sales strategies, enhancing market share in agricultural irrigation and domestic water supply sectors.
  • Achieved sales targets through customer engagement, field visits, and technical solution selling.
  • Managed Agri & Domestic Pump business operations across Kerala, driving sales growth, expanding market reach, and developing channel partnerships.
  • Handled dealer network management, including appointment of new dealers, performance monitoring, and relationship strengthening.
  • Coordinated with farmers, contractors, plumbers, retailers, and institutional customers to effectively promote product applications and increase adoption.
  • Monitored market trends, competitor activities, and pricing strategies to improve business positioning.
  • Conducted dealer training programs, product awareness campaigns, and promotional activities.
  • Worked closely with service teams to enhance customer satisfaction and after-sales support.

Asst Manager

KSB Limited
KOCHI
10.2007 - 12.2010
  • Managed sales and marketing activities for agricultural and domestic pump segments across Kerala, enhancing brand visibility and customer engagement.
  • Achieved sales targets through dealer development, market expansion, and customer engagement.
  • Handled dealer, retailer, plumber, and mechanic network to drive demand generation.
  • Executed promotional schemes and marketing activities to increase product awareness and drive customer interest.
  • Supported customers with product selection, application guidance, and after-sales coordination.
  • Monitored market trends and competition to inform strategy, ensuring effective order execution and timely receivables management.

Sr Executive

CRI Pumps Pvt Ltd
KOCHI
03.2003 - 10.2007
  • Led sales and marketing initiatives for agricultural and domestic pump business across South Kerala, enhancing brand visibility.
  • Achieved sales targets through dealer development, customer engagement, and market expansion activities.
  • Managed dealer, retailer, plumber, and mechanic network to generate demand and strengthen brand presence.
  • Executed promotional schemes, field demonstrations, and marketing campaigns, driving increased secondary sales.
  • Coordinated order execution, customer support, and payment collection, ensuring seamless operations and customer satisfaction.

Education

MBA - International Business

Alagappa University
Karaikudy
09-2009

B Com -

Mysore University
05-2001

DIP - Diploma In Information Technology

Manipal Institute of Computer Education
05-2001

Plus Two -

Secondary of School of Education - Tamilnadu
01-1997

SSLC -

Secondary of School of Education - Tamilnadu
01-1994

Skills

  • Dealer & Channel Partner Management
  • Key account management
  • Sales strategy
  • Revenue growth
  • Customer management
  • Sales promotion strategies
  • Market analysis
  • Salesforce optimization
  • Performance Metrics Analysis
  • Project management
  • Supply Chain Management
  • Team Leadership & Team Building
  • Problem Solving & Decision Making
  • Effective communication

Languages

  • Malayalam
  • Tamil
  • Kannada
  • Hindi
  • English

Head

HEAD - BUSINESS DEVELOPMENT.

Languages

English
Proficient (C2)
C2
Malayalam
Proficient (C2)
C2
Tamil
Proficient (C2)
C2

Certification

  • Internal - ISO Auditor

Timeline

BRANCH MANAGER

KSB Limited
04.2019 - Current

Dy Manager

KSB Limited
01.2011 - 03.2019

Asst Manager

KSB Limited
10.2007 - 12.2010

Sr Executive

CRI Pumps Pvt Ltd
03.2003 - 10.2007

MBA - International Business

Alagappa University

B Com -

Mysore University

DIP - Diploma In Information Technology

Manipal Institute of Computer Education

Plus Two -

Secondary of School of Education - Tamilnadu

SSLC -

Secondary of School of Education - Tamilnadu
PRASEED P B