REAZUDDIN
Retail Business Development & Operation
Kolkata
Summary
Strategic and performance-driven Retail Expansion Leader with over 20+ years of progressive experience driving structured growth across premium and value retail formats in India. Contributed to expansion initiatives in 100+ store additions across all formats, while consistently managing a strong pipeline of locations under negotiation, agreement, and approval stages during tenure transitions.
Proven expertise in franchise network development, market feasibility analysis and P&L optimization. Recognized for accelerating retail footprint expansion across multi-state territories through disciplined commercial structuring and data-backed decision-making.
Currently strengthening analytical leadership capabilities through Advanced Excel and actively learning AI-powered business tools to enhance analytics skill, reporting efficiency, and strategic decision support.
Overview
13
13
years of professional experience
4
4
Languages
Work History
Senior Manager – Business Development
RELAXO FOOTWEARS LTD
10.2025 - 02.2026
- Delivered 3 successful store launched within tenure
- 3 stores in advanced fit-out phase at time of transition
- 17 sites under active commercial negotiation and approval
- Lead end-to-end site identification, financial evaluation, and lease structuring
Senior Business Development Manager
LANDMARK GROUP – LIFESTYLE INTERNATIONAL PVT LTD
02.2021 - 10.2025
Lifestyle (Premium Large Format Retail)
- Launched 2 flagship large-format stores in WB & MP
- 7 strategic locations under agreement and fit-out stage
- Lead expansion planning and commercial negotiations
- Improved store level viability through cost optimization initiatives by rental renegotiation
Homecentre (Premium Large Format Retail)
- Delivered 4 successful store launched
- Managed full expansion from feasibility to launch
- Cross-functional coordination for operational readiness
Easybuy (Value Large Format Retail)
- Opened 10 value-format stores across East India & South (AP/TS)
- Lead franchise partner acquisition and site commercial structuring
- Strengthened expansion footprint and market penetration
Area Sales Manager – Business Development & Retail Operations
PAGE INDUSTRIES LTD (JOCKEY)
08.2013 - 01.2021
- Spearheaded 56+ Exclusive Brand Outlet (EBO) launched in East & Central
- Onboarded 36+ franchise partners
- Managed 48+ operational stores across region
- Supported territory P&L management and operational compliance
Store Manager
VIP Industries Ltd
2003 - 2012
- Zodiac – Sales Executive
- Fabindia – Sales Executive
Education
Bachelor of Arts -
Calcutta University
Kolkata2002
Skills
Strategic planning
Operations management
Multi Format expansion
Franchise acquisition
Catchment & market feasibility analysis
Timeline
Senior Manager – Business Development
RELAXO FOOTWEARS LTD
10.2025 - 02.2026
Senior Business Development Manager
LANDMARK GROUP – LIFESTYLE INTERNATIONAL PVT LTD
02.2021 - 10.2025
Area Sales Manager – Business Development & Retail Operations
PAGE INDUSTRIES LTD (JOCKEY)
08.2013 - 01.2021
Bachelor of Arts -
Calcutta University
Store Manager
VIP Industries Ltd
2003 - 2012