Traveling
Sarvesh Pandey
Digital Marketing Manager-Product Growth
Bengaluru,KA
Summary
As a digital marketer with over two years of experience in B2C products in the Ed-tech industry, I have four years of the overall experience.
Working on the generation of leads for various prep and ACS products such as GRE, GMAT, IBH, and PB [Profile building]
- Experience with foundational marketing and campaign management
- Construct a funnel to generate and target quality leads for the product from start to finish.
- Leads Analysis for the Product via Google ads, CRM and Google Analytics
- Improved User Acquisition metrics by 10,000 with the Total generated Revenue of 1 cr + in a month
- For the B2C Mobile app platform, successfully launched the app with 80k+
- Managed the creative and design team in order to construct quality checks using funnel stages.
Cross Functionality -
- Work cross-functionally with Product, Sales, and Business
- Stakeholders to manage three product lines.
- Project management skills
- The ability to prioritize tasks and responsibilities across projects
Overview
3
3
years of professional experience
6
6
years of post-secondary education
5
5
Certificates
2
2
Languages
Work History
Digital Marketing Manager
Careerlabs
Bangalore , Karnataka
07.2022 - Current
- Spearheaded client meetings to determine project needs and professional requirements and identify correct course of action enhance client success.
- Administered marketing calendar and posted new content to coincide with new product and service releases.
- Led and managed talented teams to plan and implement project tasks meeting timelines and exceeding expectations.
Digital Marketing Specialist
Careerlabs
Bengaluru, KA
01.2022 - 06.2022
- Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements.
- Tracked and reported on marketing campaign performance monthly to help with optimizing current and future plans.
- Improved click-through rates, conversion and other important KPIs with strategic approach.
- Delivered effective and innovative digital campaigns for products such as GMAT and GRE.
- Managed digital projects end-to-end, from initial conceptualizing through final implementation and live monitoring.
- Directed 20,00,000 P.M. for Digital marketing program.
Digital Marketing Executive
Careerlabs
Banglore, Karnataka
06.2021 - 01.2022
- Created and distributed monthly SEO reports to notify clients of site traffic, goals and KPIs.
- Directed traffic growth strategies, SEO, content distribution, email marketing and trackbacks.
- Created solution-based execution plans to achieve business goals based on Google Analytics and internal reporting data.
- Created email blast campaigns to target key customers.
- Developed digital marketing strategies by studying economic indicators, tracking changes in supply and demand, identifying customers and monitoring competition.
- Increased brand awareness through creation and management of social media channels, boosting social media engagement by [Number]%.
- Utilized Google Analytics to set up, monitor and analyze content success and identify opportunities for content improvement.
- Generated 30% increase in user acquisition through effective marketing strategies to grow new business and increase productivity
Business Development Associate
Byjus
Lucknow, Uttar Pradesh
12.2020 - 04.2021
- Boosted revenue by bringing in and cementing relationships with new clients and optimizing servicing of existing customer accounts.
- Arranged potential client contacts, cultivated relationships and followed through all service needs.
- Managed needs of more than 100 customers at once using strong prioritization and multitasking abilities
Sales and Marketing Associate
Fusion Fit
Lucknow, Uttar Pradesh
03.2019 - 04.2020
- Monitored product line sales and costs, compiling thorough progress reports using data analysis.
- Researched competitor marketing trends and prices using data analysis.
- Offered friendly and efficient service to customers, handled challenging situations with ease.
- Improved operations through consistent hard work and dedication.
- Exceeded goals through effective task prioritization and great work ethic.
- Met and exceeded revenue goals by 30% through generating new leads and identifying new clients
Education
Post Graduate Program in Digital Marketing - Digital Marketing
Purdue University
West Lafayette, USA 09.2021 - 10.2022
Bachelor of Commerce - Commerce
Lucknow University
Lucknow, Uttar Pradesh 03.2013 - 05.2015
12th - Commerce
CBSE
Lucknow, Uttar Pradesh 03.2011 - 05.2012
High School Diploma -
CBSE
Lucknow, Uttar Pradesh 03.2009 - 05.2010
Skills
Campaign management
Marketing and advertising
Budgeting and Allocation
Planning and Coordination
Data analytics
Marketing strategies
Email marketing campaigns
Keyword optimization
Ad development
Social media tools
Email Campaigns
Social Media Posts
Multi-Channel Marketing
Digital marketing
CRM
Certification
Certified Google Digital Marketing, Google - No
Interests
Nature Exploring
Timeline
Digital Marketing Manager
Careerlabs
07.2022 - Current
Digital Marketing Specialist
Careerlabs
01.2022 - 06.2022
Certified Google App Ads , Google - Till Dec 2022
12-2021
Post Graduate Program in Digital Marketing - Digital Marketing
Purdue University
09.2021 - 10.2022
Certified Google Analytics, Google - Till Jul 2024
07-2021
Digital Marketing Executive
Careerlabs
06.2021 - 01.2022
Certified Google Digital Marketing, Google - No
05-2021
Certified Google Ads Display, Google - Till May 2022
05-2021
Certified Google Ads Search, Google - Till May 2022
05-2021
Business Development Associate
Byjus
12.2020 - 04.2021
Sales and Marketing Associate
Fusion Fit
03.2019 - 04.2020
Bachelor of Commerce - Commerce
Lucknow University
03.2013 - 05.2015
12th - Commerce
CBSE
03.2011 - 05.2012
High School Diploma -
CBSE
03.2009 - 05.2010
Hobbies
Cricket- Playing in free time.
Badminton - Started taking coaching in recent days.
Hobbies
Cricket- Playing in free time.
Badminton - Started taking coaching in recent days.
Hobbies
Cricket- Playing in free time.
Badminton - Started taking coaching in recent days.
Hobbies
Cricket- Playing in free time.
Badminton - Started taking coaching in recent days.
Hobbies
Cricket- Playing in free time.
Badminton - Started taking coaching in recent days.
Hobbies
Cricket- Playing in free time.
Badminton - Started taking coaching in recent days.