Vivek Sheoran

Roles & Responsibilities

• Conceptualized and implemented lead generation use case via WhatsApp resulting in a notable 11% surge in conversion
• Improved vehicle comparison journey on product detail page to improve customer engagement by 15%
• Used customer insights & creative thinking to implement Smart Vehicle Comparison feature with generative AI resulting in a notable 14% increase in conversion
• Improved CTR by 10% by working closely with UX design team to implement new design for CTA & iteratively running A/B test experiment
• Define and analyze metrics to track the performance of product
• Developed the product strategy and roadmap for the dealer locator listing page, enabling users to identify nearby dealers, contact them for vehicle inquiries and increased total leads by 6.5%
• Designed & revamped major components of CarWale App Home Page i.e Search, Personalization & Quick filters to enhance customer experience
• Managed full product lifecycle, from ideation through post-launch support, following agile framework.

Achievements

• Recognized with the Best Performer Award for 2023-2024 year
• Recognized with the Rock Star Team of the Year award for 2022-2023 year

Roles & Responsibilities

• Managed stakeholder expectations through transparent communication and timely status updates, ensuring alignment between project deliverables and business objectives.
• Implemented Agile methodologies within project teams, increasing overall adaptability and responsiveness.

Roles & Responsibilities

• Developed B2C hotel & leisure booking e-commerce web application targeting mobile users
• Coordinated with UX design team to create & develop fluent UI for better user experience across all devices
• Spearheaded development of eGiftCard, wishlist & loyalty points features to increase customer retention
• Integrated recommendation system to improve customer engagement & revenue per user
• Developed online bill payment platform for Neo-banking client ‘Niyo’ via which user can pay utilities bill

Achievements

• Achieved 17% improvement in booking conversion rate by integrating customer engagement & loyalty feature

Roles & Responsibilities

• Developed brand health tracker to track brand consumer sentiment & facilitate decision making across all levels
• Designed & developed module for performing root cause analysis & benchmarking for brand performance