Manish Sharma

• Result-oriented Zonal Head (North India) with extensive experience managing high-growth B2B & B2C operations at Clappy. Proven expertise in driving FMCG distribution, scaling e-commerce integration for offline retailers, and managing a 177-member cross-functional team to generate ?4-6 Crore monthly GMV. Adept at channel sales, distributor management, and hyper-local supply chain optimization."

Venture Setup & Strategic Leadership (0-to-1)

• Spearheading the national-level launch and end-to-end business setup of the "Clappy" brand.
• Ownership of National P&L, managing operational budgets and financial roadmaps to ensure long-term profitability and asset-light scaling.
• Designing the "Double Profit Model" to capture margins from both B2B procurement and B2C delivery commissions.
• Leading investor relations by presenting business scalability, tech-moats (GeoAI), and market penetration strategies.

National Sales & Distribution Excellence

• Building a pan-India multi-tier distribution network, including Super Stockists, Distributors, and wholesale partners.
• Executing the FOCO+ (Franchise Owned, Company Operated) model to expand the retail footprint across Tier 1, 2, and 3 cities.
• Digitizing traditional Kirana stores by onboarding them as "Smart Dark Stores," creating a high-density 500-meter fulfillment network.
• Implementing GTM (Go-To-Market) strategies to achieve a target of INR 2 Crore monthly sales during the pilot phase.

Omnichannel Marketing & Brand Development

• Conceptualizing brand positioning for "Clappy" as an AI-first, hyper-local quick-commerce solution.
• Leading digital marketing, social media traffic generation, and customer acquisition strategies to drive app downloads and retention.
• Utilizing GeoAI "Demand Intelligence" to predict street-level consumer behavior and optimize hyper-local marketing spend.
• Managing BTL/ATL activities and corporate communication for national brand visibility.

Supply Chain & Operations Architecture

• Architecting the national supply chain roadmap, including the establishment of Mother Hubs and Regional Distribution Centers (RDCs).
• Designing inventory management systems to ensure 99.9% order fulfillment rates using predictive AI models.
• Negotiating strategic tie-ups with FMCG manufacturers and brands for direct procurement to maximize margins.
• Overseeing last-mile logistics, ensuring 30-minute delivery benchmarks through a dedicated rider fleet and smart routing.

CORE COMPETENCIES

• Business Transformation & Scaling (0-to-1)
• National Distribution & Channel Management
• GeoAI & Hyperlocal Demand Intelligence
• P&L Management & Budgeting
• B2B2C Integrated Supply Chain
• Strategic Vendor & Investor Relations
• Team Building & Leadership (Hiring & Mentoring)

• - Lead regional operations for West and South across Home Asset and Branch Banking sectors, managing a team of 175 professionals including USMs, SMs, Area Managers, and Senior Area Managers, with 20 direct reports.
• - Drove new business development and channel partner expansion in bancassurance, focusing on home insurance, health, motor, SME, and retail segments to enhance market reach.
• - Identify and secure new strategic partnerships, expanding bancassurance tie-ups and direct channels to increase client acquisition by an estimated 15-20% annually.
• - Identified and secured strategic partnerships, expanding bancassurance tie-ups and direct channels to boost client acquisition by 15-20% annually.
• - Collaborate with product teams to design and customize insurance solutions for Health, Motor, Home, and SME (GMC, GPA, Marine, Fire) products, improving product-market fit.
• - Cultivate and maintain strong relationships with banks, NBFCs, and key SME clients to ensure effective channel partner management and sustained business growth.
• - Served as primary liaison for strategic partners, overseeing agreement execution and ensuring operational alignment for seamless partnership outcomes.
• - Monitor key performance indicators, analyze business metrics, and implement corrective actions to optimize financial and operational outcomes.
• - Act as primary liaison for strategic partners, overseeing agreement execution and ensuring operational alignment to achieve seamless partnership outcomes.
• - Recruit, train, and mentor high-performing teams, fostering professional development and enhancing overall team productivity and engagement.
• Led regional strategy development for insurance products and services.
• Oversaw compliance with industry regulations and internal policies across regions.
• Coordinated training programs to improve staff performance and product knowledge.
• Analyzed market trends to identify growth opportunities in the insurance sector.
• Facilitated communication between regional offices and corporate headquarters.
• Developed partnerships with key stakeholders to strengthen market presence.
• Implemented best practices for risk management within regional operations.
• Developed and implemented strategies to reduce costs, improve efficiency, and increase customer satisfaction in the region.
• Performed regular reviews of operational performance metrics against established benchmarks.
• Provided guidance on strategic planning initiatives aimed at increasing revenue streams in the region.
• Resolved customer complaints quickly and efficiently while maintaining positive relationships.
• Managed day-to-day operations of regional offices by overseeing personnel issues and resolving conflicts as needed.
• Provided leadership to a team of sales representatives, ensuring they met all performance goals and objectives.
• Monitored regional trends, identified areas of improvement, and developed plans for growth.
• Ensured compliance with laws and regulations governing business operations in the region.

• Designation- Zonal Sales Head (DVP) Role- Zone Team Lead (North and West)
• Vertical- (NEW-Commerce/General Trade,Modern Trade) Delhi (North/West)
• Team Size-650(SE / SM/ASM/Deptt RSM/RSH)
• Responsibilities: Role- North/West Zone Sales Operations.
• North Region Sales Operations, Strategies, P&L of Region Business Management.
• Work Outline:Developing Franchise / Distributors/ Channel partner network for KEY Brands products Snacks ,Pulses ,Rice,OIL,etc.
• Franchise / Distribution / Stockiest development and management.General Trade,Modern Trade,Institutional Sales Lead .
• Grocery/Kirana Store Unit Franchise / Existing Kirana Stores onboarding & development in assign Regions Delhi/Rajasthan/Punjab/MP/HP/UK/J&K/Gujrat/Maharastra/Mumbai
• Prepare team performance reports, Business health report.
• Monitor prospective franchise leads analysis and conversion ratio.
• Responsible for team business profitability.
• Brand's Business expansion through Franchise/Master Franchise development.
• Develop new Franchise / Distributors/ Channel partner network in North/West region for key Brands.
• Plan Marketing activity and new Franchise/Distributor appointment in assigned territory.
• Supervise the Team of 6 subordinates, Monitoring team performance.
• Resource Planning, MARCOM activity, Digital marketing activity and Sales Operations for Key brands.
• Plan & execution of marketing (BTL activities)
• Discussion Business Plan ROI with investors.
• Present Business Plan to the Investors/client.
• Achievement-
• Recognized as Top Performer Zonal Head in March.2021, achieved 5500 Kirana Franchise appointments in the regions.
• Joined as a Regional Sales Head and got promoted to Deputy Vice President to Zonal sales Head North/West Region.
• Appointed 225Super Stockists and 7520 Franchise in North/West region with in the 14 months after taking command of West Region.
• Note: Reason to Change Organization- Due to Covid Lock-Down announcement, Branch Operations shutdown by Company.

• Responsible for all State branches Rajasthan .looking for Agency and Bancassurance business Pvt & PSU banks handling 50 branches agency in state with 50 Branch Managers in locations and more then 799 branches in banca channel .looking Health insurance,Travel ,GMC and GPA business .Branch Managers working with Sales Managers and Agency under with him .. business portfolio in a month as 4 crore and go threw FY budget 50 crore .

• Looking HFC nad NBFCs and Banca. Profile Team Lead Management, Looking Rajasthan State, Promoted in RGI in August 2019 as a State Head

• Locations working- Jaipur ,Chandigarh ,Agra
• Channel- Direct Sales ,Bancassurance(HDFC Bank-Branh Banking) ,Cards and Telesales,OEM National Motor Dealership Tie ups.
• SM to ASM TO 2013-Jaipur,Sept 2013 to Sept 2016- Chandigarh, September 2016 to oct 2017 Agra Location. Last Role vertical-Handling AUTO Dealers..National Tie ups..Agra(Aligarh/Mathura/Etha/Firozabad,Jhansi).. Department-AUTO Dealers(Hyundai/Maruti/Renault/MiBL/Honda) & DST Business ...
• Key Responsibilities:
• 1. Strategic Leadership
• O Define and implement the Retail and SME business strategy aligned with organizational goals.
• O Identify new business opportunities and partnerships to expand market share.
• 2. Business Development
• O Drive acquisition of Retail and SME clients through bancassurance tie-ups, and direct channels.
• O Develop customized insurance products for Health,Motor,Home and SME (GMC,GPA,Marine,Fire ) segments in collaboration with product teams.
• 3. Relationship Management
• O Build and maintain strong relationships with banks, NBFCs, and key SME clients.
• O Act as the primary liaison for strategic partners and ensure smooth execution of agreements.
• 4. Revenue & Profitability
• O Achieve annual business targets for premium collection and profitability.
• O Monitor performance metrics and take corrective actions to meet financial objectives.
• 5. Team Management
• O Recruit, train, and lead a high-performing Retail Banca Assets .Branch Banking and SME sales team across regions.
• O Foster a culture of accountability, innovation, and customer-centricity.
• 6. Compliance & Risk
• O Ensure adherence to regulatory guidelines and internal compliance standards.
• O Implement robust risk management practices for underwriting and claims.
• 7. Market Intelligence
• O Track industry trends, competitor activities, and regulatory changes.
• O Provide insights for product innovation and pricing strategies.

• Handling Team of Insurance Advisors. Motivating Them for Better output. Train them to generate Lofe insurance Business, Manage them to achieve the specified targets