VINEET KUMAR YADAV
Bhilai
Summary
Dynamic Senior Area Manager with Tafe Ltd, driving a 6% increase in annual sales through strategic planning and market research. Proven expertise in sales forecasting and team leadership, successfully expanding market share by appointing new dealerships in underserved areas while fostering strong customer relationships.
Overview
14
14
years of professional experience
Work History
Senior Area Manager
Tafe Ltd
04.2025 - Current
- Managed network of 14 dealers and 3 TMs, driving 6% increase in annual sales volume through targeted local promotional activities.
- Achieved monthly and quarterly sales targets by monitoring dealer and team performance and collaborating with financer to improve financial solutions for customers.
- Expanded market share from 5.8% to 6.2% in the assigned region by identifying and appointing new dealerships in high-potential, underserved areas.
- Conducted market research to analyze competitor activity and adjust MOP and marketing strategies accordingly.
Deputy Area Manager
Mahindra & Mahindra
09.2019 - 04.2025
- Executed sales planning and forecasting to meet volume targets and increase market share.
- Managed high-performing dealers in territory, achieving targeted sales goals and market share.
- Planning & implementing marketing & sales promotion activities based on an understanding of competitor product portfolio, market trend & customer segment.
- Enhanced dealer sales team skills in presales and sales processes, improving customer engagement.
- Followed up on sales process compliance with company norms.
- Competition tracking – ensure tracking of competition information & working counteraction to ensure targeted volume & market share.
- Liaison with financers, retail finance management by monitoring liquidation of stock & advances to timely repayment by financer & channeling of funds back to the system.
Deputy Manager
International Tractors Ltd.
09.2016 - 09.2019
- Managed and monitored dealer sales performance across various parameters, providing feedback on fund utilization, guiding dealerships in planning and growth of infrastructure, and ensuring profitability.
- Facilitated planning of dealer growth activities through sales promotions, collaborating with dealer sales teams to set and review monthly sales targets.
- Generated enquiries by planning events and implementing dealer advertisements and sales promotions.
- Led recruitment and guidance of dealers' staff, reviewed their work to meet performance standards, and fostered a motivated team environment.
- Assessed training needs of dealer sales team and delivered training on new models and processes.
Territory Manager
Mahindra & Mahindra ltd.
09.2015 - 09.2016
- Developed accurate sales forecasts by examining seasonality, market conditions, and pipeline opportunities for dealers.
- Evaluated inquiry sources to improve conversion ratios and refine lead management strategies.
- Allocated resources to support dealer operations, optimizing manpower and budget for business activities.
- Assessed skills gaps in dealer sales teams to deliver targeted training on updated models and procedures.
Sr. Territory Executive
International Tractor Ltd.
11.2013 - 09.2015
- Oversaw sales and marketing operations, achieving significant sales growth.
- Led, mentored, and monitored sales team performance to enhance operational efficiency.
- Creating and sustaining a dynamic environment that fosters development opportunities and motivates high performance amongst sales team.
- Collaborated with dealer sales team to implement promotional activities that improved product image.
- Conducting competitor analysis by keeping abreast of market trends & achieving market share.
- Liaoning and developing good relations with Bankers to reduce the retail cycle of dealer points.
- Coordinated area-based promotional activities in untapped regions to establish market presence.
Sr. Executive
Mahindra Gujarat Tractor Ltd.
06.2012 - 10.2013
- Driving business growth through identifying and penetration in new market to increase sales.
- Executed sales promotional activities and product launches, driving brand development and market growth.
- Facilitated dealer appointments, expanding distribution channels in underserved areas.
- Managing customer centric operations and ensuring satisfaction by achieving delivery and service Quality norms.
- Guided sales representatives, strengthening customer portfolio management.
- Led sales efforts and generated comprehensive reports.
Marketing Executive
A. S. Automotive (p) ltd.
09.2011 - 05.2012
- Guided dealers in aligning strategies with company business objectives.
- Managed Retailer Channel sales, driving revenue growth through effective partnerships.
- Met sales targets for each month, quarter, and year, ensuring alignment with company goals.
Education
Master In Marketing Management -
University of Pune
01.2011
PGDM - Operations
Sinhgad Business School Pune
01.2011
B.Tech - Agricultural Engineering
I.G.K.V Raipur
01.2007
HSSC -
Chhattisgarh State Board
01.2003
SSC -
Chhatisgarh State Board
01.2001
Skills
- Business development
- Sales forecasting
- Market research
- Strategic planning
- Financial analysis
- Team leadership
- Customer relationship management
Summary Of Experience And Skill
- Hands on experience in implementing the Marketing strategies of the organization.
- A keen communicator with excellent interpersonal skill & the ability to grasp new concepts & utilize them in a productive manner.
- Proven track record in achieving sales budget with desired business hygiene.
- Expertise in working in fast paced High tech Environment requiring skills in areas of Dealership Management, placing and promotion of the product and team handling.
- Excellent communication and interpersonal skills, Logical and analytical skills for problem and troubleshooting.
Personal Information
- Father's Name: Shri Chetan Lal Yadav
- Date of Birth: 02/18/86
- Marital Status: Married
Timeline
Senior Area Manager
Tafe Ltd
04.2025 - Current
Deputy Area Manager
Mahindra & Mahindra
09.2019 - 04.2025
Deputy Manager
International Tractors Ltd.
09.2016 - 09.2019
Territory Manager
Mahindra & Mahindra ltd.
09.2015 - 09.2016
Sr. Territory Executive
International Tractor Ltd.
11.2013 - 09.2015
Sr. Executive
Mahindra Gujarat Tractor Ltd.
06.2012 - 10.2013
Marketing Executive
A. S. Automotive (p) ltd.
09.2011 - 05.2012
Master In Marketing Management -
University of Pune
PGDM - Operations
Sinhgad Business School Pune
B.Tech - Agricultural Engineering
I.G.K.V Raipur
HSSC -
Chhattisgarh State Board
SSC -
Chhatisgarh State Board